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Platforms like Facebook, Instagram, and TikTok are no longer just places for brands to engage with customers - they're powerful search channels.
What Marketers Need to Know About Bing's Expanded Generative Search Experience. Following changes this summer, Bing has announced another update to its generative search experience. It's all about enhancing informational queries – giving brands a new way to connect with customers across the evolving search landscape. Essentially, it allows brands to meet customers at key discovery moments when they're actively seeking in-depth answers and solutions.
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