Dissecting Zohran Mamdani's winning marketing tactics
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2 min read
Dissecting Zohran Mamdani's winning marketing tactics

oday's chat reveals how Zohran Mamdani's campaign cracked the code of modern political psychology by embracing vulnerability, leading with policy over aesthetics, and masterfully triggering psychological reactance against establishment dismissal. Phill Agnew from Nudge podcast joins us to discuss the attention economy, authenticity and psychological factors that made the Mamdani campaign win out. Plus: Superman soars at the box office and Snoop Dogg cashes in on soccer.

Join our host Jon Weigell as he takes you through our most interesting stories of the day.