As a small business owner who wears many hats, you're probably prone to second guessing yourself at every move.

You may often feel like you've let 'something' slip through the cracks or maybe questioned how you handled a business transaction. In addition to your own self doubt, you probably suffer a barrage of comments from friends and family who question wheter you can run a successful business.

At Keap, we strongly believe in silencing doubt by taking the doubt-from other people or the voices in your head-and turning the negativity into motivation to keep going. By focusing on your business and delivering a great client experience, you'll keep doubt out and achieve the success you desire.

This guide will help you understand what qualities clients value in a business and provide you with tips on how you can deliver a better customer experience and quiet the doubters for good.