Browsing Creators
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation.
KEY ACHIEVEMENTS Include:
✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate
✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates
✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50%
✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel
✅ Led transformation of partnership channel with 2x revenue increase
✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
Partner
Co-Founder at Goldcast | Helping B2B marketers run engaging events | Harvard Business School
Co-Founder, Goldcast. Took a break from my MBA at Harvard Business School to start the company. Previous experience in consulting (BCG) and General Management (Corporate finance/Acted as Chief of Staff to senior executives). Passionate about the startup ecosystem - entrepreneurship, early-stage startups, and VC investing.
Partner
Co-Founder @ Convertex Digital | PhD researcher in Social Psychology | UX Optimization | Experimentation | Behavioural psychology | Wellness, B2C, B2B and Charitable organizations |
Co-Founder @ Convertex Digital | PhD researcher in Social Psychology | UX Optimization | Experimentation | Behavioural psychology | Wellness, B2C, B2B and Charitable organizations |
Marketing And Partnerships Manager | Driving Growth Through Innovative Campaigns and Collaborations
Results-driven and motivated Partnership Marketing Manager with a demonstrated history of driving revenue growth. Proficient in cultivating and nurturing partnerships, as well as conceptualizing and executing dynamic, performance-driven marketing campaigns across diverse channels and markets.
Passionate about introducing innovative ideas and solutions to highlight a brand's value in a customer-centric manner.
International Director of Marketing and Digital Strategy at Animal Equality
Over the last 15 years I've been taking care of communications and marketing for different projects, online and offline such as Animal Equality, Skateboard.it and LiveTrigger.com. I keep my focus on strategic marketing, online marketing automation, and D.R. marketing but I'm also interested in strategic planning and growth-hacking.
Few things I believe in:
- data-driven decision making
- means are defined by the ends
- strategic planning needs tactical evidence
- social and environmental challenges should be faced with a business-oriented approach
Teams I've worked with consistently recognised me a good knowledge of tactical and strategic planning, a strong background in online communication strategies and tools and an effective approach to problem-solving and team working.
I have two favorite quotes:
"Do what you can do, come what may"
"The future is unwritten"
Senior Director of Engineering (Data Science Innovation) @ Meltwater
I am a Senior Director of Engineering (Head of Data Science Innovation) at Meltwater. My current interests are in NLP, Big Data wrangling and Automated Reasoning, in particular large-scale data extraction from the web.
Media Relations | Digital Marketing | SaaS ☁️
Proudly working for Epignosis as a Media Relations Coordinator, building media relationships and running content promotion campaigns.
