Browsing Creators
Deidre Hudson Claimed
VP Demand Generation & Growth | Chief Marketing Officer | 20% Pipeline Growth through GTM Strategy & Full-Funnel Pipeline Optimization | Startup to Series D | SMB, Mid-Market & Enterprise Marketing |$1M to $5B Revenue
Innovative leader, bringing a holistic approach to B2B revenue marketing with 25+ years of experience across industries, company sizes and lifecycle stages. Known for building bridges across GTM functions, driving efficient growth, improving the customer experience and leading revenue management transformation. KEY ACHIEVEMENTS Include: ✅ Launched account-based marketing (ABM) strategy that generated an incremental $359K in new business pipeline within 7 months, with a 43% conversion rate ✅ Built and managed outbound Sales Development Representative (SDR) motions generating $100K in pipeline and 30% improvement in conversion rates ✅ Achieved 110% Marketing ROI and reduced CPA (Cost per Acquisition) by 50% ✅ Scaled growth from $1M to $1.5M for startup targeting mid-market and enterprise brands, by building and launching an inbound demand generation channel ✅ Led transformation of partnership channel with 2x revenue increase ✅ Rebuilt and pivoted customer marketing program into a strategic retention tool with data-driven metrics
Alexine Mudawar Claimed
CEO @ Women in Sales | B2B SaaS Sales | LinkedIn Top Sales Voice | Chicago 50 on Fire | Strategic Advisor
Carrying 10+ years of SaaS sales experience, Alexine Mudawar is backed by numerous President’s Club awards, quarterly high achievement recognitions, and a consistent track record of surpassing quota. She serves as CEO of Women in Sales with a focus on elevating, empowering, and promoting women within the sales profession. She’s been recognized as a LinkedIn Top Sales Voice, Salesforce Top Sales Influencer, and Crunchbase Most Influential Women in Sales.
Erica Yamamoto
SVP of Marketing & Partnerships at Hired | Executive DE&I Sponsor for the Adecco Group NA
Marketing Executive with a strong EQ for managing scaling teams and building businesses focused on B2C and B2B marketplace technologies. I believe communications, culture, and data-driven insights are critical to delivering exceptional customer experiences. I'm honored to work for the marketing team at Hired where we're on a mission to empower connections between ambitious people and teams. I'm a proud mom and am passionate about bridging the gap for underrepresented women and races in tech - follow Techbridge Girls, ADA Developers Academy, and Year Up for organizations I support.
Erika Fitzgerald
Conversion Copywriter
I'm a detail-oriented writer with 10+ years of experience working at the intersection of digital marketing and technology. As a copywriter, I enjoy turning complex ideas into compelling content, using data to inform creative work, fostering inclusivity across teams, and telling great stories. Skills: Copywriting, Content Writing, Brand Voice Development, Email Marketing, Creative Concept Development, SEO/SEM, Google Analytics, WordPress, Basic HTML, Project Management, Asana, Basecamp, Trello, Jira, and Slack.
Evan Lazarus
Passionate about email and marketing automation
Fatima Zaidi
Founder & CEO at Quill Inc and CoHost, Co-Chair #tech4sickkids, Speaker, 30 Under 30, Professor
Bio: Fatima Zaidi is the CEO and Founder of Quill Inc. a full service podcasting hosting platform and production agency which supports brands in launching their podcasts. As a member of the National Speakers Bureau, Fatima has spoken at various events around the world on media trends + the importance of creating a diverse and inclusive culture, leading her to keynote on world stages alongside speakers like Gary Vaynerchuk, Arlene Dickenson, and most recently, Richard Branson. In addition to being a commentator for BNN Bloomberg on tech trends, she is a frequent contributor to publications including The Globe and Mail and Huffington Post. Her company Quill has also been featured in publications like Forbes, Entrepreneur, Business Insider, and Inc. Over the past few years she has won two Top 30 Under 30 awards, Veuve Clicquot’s Bold Future Award, The Women in Content Marketing Award, has been named as Young Professional of the Year by Notable Life and one of Flare Magazine’s Top 100 Women. Outside of entrepreneurship I am the Co-Chair of the #Tech4SickKids council for SickKids Hospital which is the second-largest pediatric research hospital in the world. I wanted to start a business to solve a problem while committing to giving back to the world. We are on track to raise 25 million dollars to build a new emergency wing of the hospital, as well as fund some of the worlds biggest data and AI projects. I am also a professor at the University of Toronto, and my career highlight is being on a panel with Beyonce’s dad! Get in touch at [email protected]
Felecia Hatcher
CEO at Black Ambition | Genius Jam Author | Top Requested Personal Transformation & Innovation Speaker | White House Champion of Change Honoree | Co-Founder Center for Black Innovation | Featured in Forbes, NBC, INC,
A serial entrepreneur and innovative thought leader and author, who has dedicated her career to making a positive impact on the world. Felecia is the CEO of Pharrell William’s Black Ambition Opportunity Fund which invests in diverse entrepreneurs with capital, mentorship and uninterrupted access to resources and opportunities. Through her work over the past 8 years, she has helped entrepreneurs connect to over 100M in funding, contracts and access to capital pathways and resources by shaping the way individuals show up, are valued, and financially benefit from playing full out in the innovation economy. Hatcher’s transformational work has been honored as a 2014 Obama White House Champion of Change for STEM Access and Diversity, Harvard Young American Leader, 2017 Comcast/Nationswell Tech Impact Allstar, Echoing Green Fellow, BME Vanguard Fellow, a Black Enterprise 2017 TechConnect Game Changer, and 2016 Innovator of the Week, Essence Magazine Tech Master. She has also been featured on the Today Show, Forbes, Bloomberg, MSNBC, and Grio’s 100 African Americans Making History. Supporters of her work include Knight Foundation, Comcast/NBC Universal, Morgan Stanley, Chanel, Adidas, Chan Zuckerberg Initiative, Ford, and others. Prior to Black Ambition, Felecia Co-Founded Black Tech Week conference and The Center for Black Innovation. Felecia’s expansive corporate career includes roles as a marketing executive for the Minnesota Lynx/Timberwolves, and as an experiential marketing/brand manager for Sony, Nintendo, and McKee Foods with lead to expansive growth and measurable impact. Hatcher currently serves on the Amazon Black Business Accelerator Advisory Board a 150M initiative to support Black Businesses, SXSW Diversity Advisory Board, Greater Miami visitors and tourism bureau Beacon Council Board member, Center for Black Innovation, and Airie Foundation. Hatcher’s work in building inclusive innovation and entrepreneurship ecosystems has been featured in two Harvard Business School case studies. In her work as a consultant and transformation speaker companies like, Amazon, Google, Spotify, Door Dash, Target, Samsung, Walmart, and Etsy call on Felecia to help shape their inclusive innovation, business strategies and empower their teams to step into their Zone of Genius. Hatcher is the author of 5 Books/Publications: Genius Jam, Start a Business on a Ramen Noodle Budget(Petersons), “Focused”, Pivot, Pitch and Paid and “The C Students Guide to scholarships” (Petersons).
fio dossetto
Senior B2B content manager and editor | Author at contentfolks ✉️
👋 I’m fio (fee-oh), and I’m the one you call when you’re ready to set up or scale a high-performing content program for your B2B SaaS company. And I’m also the one you read if you subscribe to contentfolks, a fortnightly newsletter that is a blend of sticky notes, big content marketing ideas, and small practical examples. Maybe you’ll find it useful? → contentfolks.substack.com ✉️
Fiona (Barrett) Palfrey
General Manager in Castle Off Licence (Retail business & Online retail)
I run the Castle Off Licence with my husband Stephen. I manage all aspects of the business, as well as maintain the website https://castleofflicence.ie and social media platforms.
Fionnuala Deasy
Curatorial Content Editor