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Actito

Actito

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Actito obtains ISO 27001 certification: A strengthened commitment to your data security
Article
Actito obtains ISO 27001 certification: A strengthened commitment to your data security
Customer personalization, GDPR and first-party data: the strategic triangle of the financial sector
Article
Customer personalization, GDPR and first-party data: the strategic triangle of the financial sector
WhatsApp Marketing: Inspiring strategies and examples to boost customer engagement
Article
WhatsApp Marketing: Inspiring strategies and examples to boost customer engagement
Zero-party data: The key to personalized and ethical customer engagement in the financial sector
Article
Zero-party data: The key to personalized and ethical customer engagement in the financial sector
Migration from Salesforce Marketing Cloud to Actito: 9 steps for a successful transition
Article
Migration from Salesforce Marketing Cloud to Actito: 9 steps for a successful transition
Actito and Qualifio strengthen their strategic and operational collaboration
Article
Actito and Qualifio strengthen their strategic and operational collaboration
Customer Engagement Platform (CEP): The future of CRM and omnichannel orchestration
Article
Customer Engagement Platform (CEP): The future of CRM and omnichannel orchestration
Geofencing: how to integrate it into your omnichannel customer engagement strategy?
Article
Geofencing: how to integrate it into your omnichannel customer engagement strategy?
RFM segmentation: A powerful tool to optimize your sales
Article
RFM segmentation: A powerful tool to optimize your sales
Master your email editorial strategy: The art of leveraging marketing evergreen content
Article
Master your email editorial strategy: The art of leveraging marketing evergreen content
Omnichannel orchestration: the key to a successful marketing strategy
Article
Omnichannel orchestration: the key to a successful marketing strategy
Email deliverability: Best practices for successful year-end marketing campaigns
Article
Email deliverability: Best practices for successful year-end marketing campaigns
How to create an effective newsletter: The complete guide
Article
How to create an effective newsletter: The complete guide
6 levers to create a memorable Black Friday
Article
6 levers to create a memorable Black Friday
RFP: How to write an effective request for proposal for your marketing activation project
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RFP: How to write an effective request for proposal for your marketing activation project
Conversational marketing: How WhatsApp is revolutionizing customer communication ?
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Conversational marketing: How WhatsApp is revolutionizing customer communication ?
Actito, the alternative to Marigold Engage for simplified and personalized campaign management
Article
Actito, the alternative to Marigold Engage for simplified and personalized campaign management
How to effectively integrate SMS into your omnichannel marketing mix?
Article
How to effectively integrate SMS into your omnichannel marketing mix?
How to buy martech in 2024? The keys to navigating an evolving market
Article
How to buy martech in 2024? The keys to navigating an evolving market
5 tips for choosing the right marketing activation solution
Article
5 tips for choosing the right marketing activation solution
From Salesforce Marketing Cloud to Actito: Shift into high gear!
Article
From Salesforce Marketing Cloud to Actito: Shift into high gear!
The impact of analytics on customer journey optimization
Article
The impact of analytics on customer journey optimization
The 7 champions of MarTech in 2024
Article
The 7 champions of MarTech in 2024
Email vs push: who will win the customer activation battle?
Article
Email vs push: who will win the customer activation battle?
Push notifications: 10 best practices for a high-performing strategy
Article
Push notifications: 10 best practices for a high-performing strategy
How mobile wallets are transforming the omnichannel customer experience?
Article
How mobile wallets are transforming the omnichannel customer experience?
Mobile marketing: an essential lever to activate your customers
Article
Mobile marketing: an essential lever to activate your customers
Distributed marketing: towards local teams' autonomy
Article
Distributed marketing: towards local teams' autonomy
Actito acquires Notificare
Article
Actito acquires Notificare
The different types of push notifications and their value in engaging your audience
Article
The different types of push notifications and their value in engaging your audience
Actito listens to its customers: feedback at the heart of our strategy
Article
Actito listens to its customers: feedback at the heart of our strategy
How to Build a Marketing Segmentation Strategy?
Article
How to Build a Marketing Segmentation Strategy?
What is A/B Testing and why use It?
Article
What is A/B Testing and why use It?
How to Implement an effective A/B Testing strategy?
Article
How to Implement an effective A/B Testing strategy?
Artificial Intelligence at the Service of the Marketing Team
Article
Artificial Intelligence at the Service of the Marketing Team
Email deliverability: understanding, measuring, and optimizing your marketing campaigns
Article
Email deliverability: understanding, measuring, and optimizing your marketing campaigns
Subscription: The New Eldorado for Customer Loyalty
Article
Subscription: The New Eldorado for Customer Loyalty
Success Story : Supermarchés Match
Article
Success Story : Supermarchés Match
How to effectively combat customer churn?
Article
How to effectively combat customer churn?
Email Deliverability: What's Changing in 2024?
Article
Email Deliverability: What's Changing in 2024?
iOS 17: How Apple's Link Tracking Protection Will Impact Marketers' Daily Lives
Article
iOS 17: How Apple's Link Tracking Protection Will Impact Marketers' Daily Lives
Product recommendation, the best ally for upselling and cross-selling
Article
Product recommendation, the best ally for upselling and cross-selling
Upselling vs Cross-selling: what are the differences?
Article
Upselling vs Cross-selling: what are the differences?
The 10 Levers of Customer Loyalty
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The 10 Levers of Customer Loyalty
How to Measure Your Customers' Loyalty? Key Indicators and Methods
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How to Measure Your Customers' Loyalty? Key Indicators and Methods
10 Customer Loyalty Programs with Examples
Article
10 Customer Loyalty Programs with Examples
Black Friday & Cyber Monday: 10 Tips for Successful Email Campaigns
Article
Black Friday & Cyber Monday: 10 Tips for Successful Email Campaigns
20 Marketing Segmentation Examples to Inspire You
Article
20 Marketing Segmentation Examples to Inspire You
6 Steps to Establish a Successful Multichannel Strategy
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6 Steps to Establish a Successful Multichannel Strategy
How to implement an acquisition and engagement strategy, upstream of your activation marketing, along the customer journey?
Article
How to implement an acquisition and engagement strategy, upstream of your activation marketing, along the customer journey?
Personalization of the relationship with your audience: keep it simple!
Article
Personalization of the relationship with your audience: keep it simple!
How to create a customer journey map in 9 steps
Article
How to create a customer journey map in 9 steps
Marketing strategy: the importance of first-party data
Article
Marketing strategy: the importance of first-party data
When video gets personalized
Article
When video gets personalized
Afibel
Article
Afibel
 Effective subscriber loyalty seen by Caméléon
Article
Effective subscriber loyalty seen by Caméléon
Get started with Actito
Article
Get started with Actito
How to Reactivate Inactive Customers (Guide with 9 Examples)
Article
How to Reactivate Inactive Customers (Guide with 9 Examples)
Datatelling: how to make your data talk
Article
Datatelling: how to make your data talk
Who Does GDPR Apply To? Everything You Need To Know
Article
Who Does GDPR Apply To? Everything You Need To Know
Loyalty without loyalty cards
Article
Loyalty without loyalty cards
Marketing automation: our take on a meaningless category
Article
Marketing automation: our take on a meaningless category
Our COVID-19 policy
Article
Our COVID-19 policy
Improve your marketing strategy with our Customer Success Managers !
Article
Improve your marketing strategy with our Customer Success Managers !
How to introduce more personalization into your eCommerce marketing
Article
How to introduce more personalization into your eCommerce marketing
Best of breed, a quicker way to success
Article
Best of breed, a quicker way to success
Actito is on G2: your opinion about our platform
Article
Actito is on G2: your opinion about our platform
How to Do Digital Customer Journey Mapping in 5 Steps
Article
How to Do Digital Customer Journey Mapping in 5 Steps
Choosing the right marketing automation solution : our 5 best tips
Article
Choosing the right marketing automation solution : our 5 best tips
GDPR: How to obtain valid consent with Actito's help?
Article
GDPR: How to obtain valid consent with Actito's help?
Reach all your goals with Actito
Article
Reach all your goals with Actito
Activate the levers of the client relationship
Article
Activate the levers of the client relationship
5 tips to help you successfully use behavioral data
Article
5 tips to help you successfully use behavioral data
Does your relationship marketing make the grade on personalization?
Article
Does your relationship marketing make the grade on personalization?
Transactional email: a lethal weapon in the customer relationship
Article
Transactional email: a lethal weapon in the customer relationship
Activating the client journey thanks to marketing automation
Article
Activating the client journey thanks to marketing automation
Making Good Use of Micro-Moments
Article
Making Good Use of Micro-Moments
Schrems vs Facebook
Article
Schrems vs Facebook
How to Create a Customer Activation Strategy (With 5 Examples)
Article
How to Create a Customer Activation Strategy (With 5 Examples)
How to Wake Up Your E-mail Base after the Crisis
Article
How to Wake Up Your E-mail Base after the Crisis
New fresh look for Actito
Article
New fresh look for Actito
 GDPR : How can Actito help you get GDPR-compliant ?
Article
GDPR : How can Actito help you get GDPR-compliant ?
The key steps of the customer journey
Article
The key steps of the customer journey
Flat vs. rich data model
Article
Flat vs. rich data model
How to adopt a 360° view of your profiles
Article
How to adopt a 360° view of your profiles
How to engage your customers via marketing activation scenarios?
Article
How to engage your customers via marketing activation scenarios?
Five reasons why email isn't dead
Article
Five reasons why email isn't dead
Black Friday, the next victim of the health crisis?
Article
Black Friday, the next victim of the health crisis?
GDPR: the question of consent in B2B and B2C email marketing
Article
GDPR: the question of consent in B2B and B2C email marketing
From marketing plan to augmented marketing
Article
From marketing plan to augmented marketing
Are Apple and the GDPR trying to destroy email marketing?
Article
Are Apple and the GDPR trying to destroy email marketing?
GDPR: it's been a year already!
Article
GDPR: it's been a year already!
What can and should you consider for your subscribers in these uncertain times?
Article
What can and should you consider for your subscribers in these uncertain times?
How being agile can help you maximise marketing performance
Article
How being agile can help you maximise marketing performance
Investing in marketing automation: why and how to be convinced?
Article
Investing in marketing automation: why and how to be convinced?
Why opt for engagement marketing?
Article
Why opt for engagement marketing?
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