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Doer Spotlight: Ryan Nakashima from Hearst Newspapers
Doer Spotlight: Ryan Nakashima from Hearst Newspapers
Sep 04, 2024
Article
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Doer Spotlight: Nikki Johnson from Colgate-Palmolive
Doer Spotlight: Nikki Johnson from Colgate-Palmolive
Aug 20, 2024
Article
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Doer Spotlight: Lindsay Hull from Essity
Doer Spotlight: Lindsay Hull from Essity
Aug 14, 2024
Article
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Doer Spotlight: Andrea Mooney from Nexstar Digital
Doer Spotlight: Andrea Mooney from Nexstar Digital
Oct 08, 2024
Article
BlueConic BlueConic
The Blueprint for Brand Reach: Proven Tactics for Driving Awareness
The Blueprint for Brand Reach: Proven Tactics for Driving Awareness
Oct 27, 2024
Article
BlueConic BlueConic
Why Great Marketing Should Feel Like Magic with Patrick Reynolds, BlueConic
Why Great Marketing Should Feel Like Magic with Patrick Reynolds, BlueConic
Nov 07, 2024
Podcast Episode
BlueConic BlueConic
Breaking Down The Tactics Anchorage Daily News Used to Grow Their Subscriber Revenue
Unlocked
Breaking Down The Tactics Anchorage Daily News Used to Grow Their Subscriber Revenue
Nov 05, 2024
Webinar
BlueConic BlueConic
Enhancing Reader Engagement: Christian Science Monitor's Journey with Personalized Content Strategies
Unlocked
Enhancing Reader Engagement: Christian Science Monitor's Journey with Personalized Content Strategies
Nov 16, 2024
Webinar
BlueConic BlueConic
Doer Spotlight: Ata Ata from Simply Business
Doer Spotlight: Ata Ata from Simply Business
Sep 16, 2024
Article
BlueConic BlueConic
How Customer Understanding Drives Growth: The Power of Our Customer Data OS
How Customer Understanding Drives Growth: The Power of Our Customer Data OS
Oct 05, 2024
Article

Latest Content

BlueConic BlueConic
Cart Abandonment Is a Growth Problem-Not Just a Marketing Metric
Cart Abandonment Is a Growth Problem-Not Just a Marketing Metric
May 16, 2025
Article
BlueConic BlueConic
10 GenAI Strategies to Combat Cart Abandonment
10 GenAI Strategies to Combat Cart Abandonment
May 16, 2025
Article
BlueConic BlueConic
How to Decide the Next Best Action for Every Customer
How to Decide the Next Best Action for Every Customer
May 16, 2025
Article
BlueConic BlueConic
5 Ways to Stop Cart Abandonment in Its Tracks
5 Ways to Stop Cart Abandonment in Its Tracks
May 16, 2025
Article
BlueConic BlueConic
How to Turn Product Discovery into a Conversion Engine
How to Turn Product Discovery into a Conversion Engine
May 16, 2025
Article
BlueConic BlueConic
Lead Gen Is Broken-Here's How to Fix It
Lead Gen Is Broken-Here's How to Fix It
May 16, 2025
Article
BlueConic BlueConic
From Prompt to Personalization: How BlueConic's GenAI Supercharges Execution
From Prompt to Personalization: How BlueConic's GenAI Supercharges Execution
May 16, 2025
Article
BlueConic BlueConic
BlueConic is Going Composable
BlueConic is Going Composable
May 16, 2025
Article
BlueConic BlueConic
Too Many Choices? How Smart Brands Turn Fewer Options into More Sales
Too Many Choices? How Smart Brands Turn Fewer Options into More Sales
May 16, 2025
Article
BlueConic BlueConic
We Didn't Just Build a Better CDP - We Built the Engine for Customer Growth
We Didn't Just Build a Better CDP - We Built the Engine for Customer Growth
May 16, 2025
Article

Articles

181
Cart Abandonment Is a Growth Problem-Not Just a Marketing Metric
Cart Abandonment Is a Growth Problem-Not Just a Marketing Metric
10 GenAI Strategies to Combat Cart Abandonment
10 GenAI Strategies to Combat Cart Abandonment
How to Decide the Next Best Action for Every Customer
How to Decide the Next Best Action for Every Customer
5 Ways to Stop Cart Abandonment in Its Tracks
5 Ways to Stop Cart Abandonment in Its Tracks
How to Turn Product Discovery into a Conversion Engine
How to Turn Product Discovery into a Conversion Engine
Lead Gen Is Broken-Here's How to Fix It
Lead Gen Is Broken-Here's How to Fix It
From Prompt to Personalization: How BlueConic's GenAI Supercharges Execution
From Prompt to Personalization: How BlueConic's GenAI Supercharges Execution
BlueConic is Going Composable
BlueConic is Going Composable
Too Many Choices? How Smart Brands Turn Fewer Options into More Sales
Too Many Choices? How Smart Brands Turn Fewer Options into More Sales
We Didn't Just Build a Better CDP - We Built the Engine for Customer Growth
We Didn't Just Build a Better CDP - We Built the Engine for Customer Growth
Why Marketers Need a New Model for Customer Growth
Why Marketers Need a New Model for Customer Growth
Redefining What a CDP Can Do: Interactive Experiences Now Integrated in BlueConic CDP
Redefining What a CDP Can Do: Interactive Experiences Now Integrated in BlueConic CDP
How Financial Services Marketers Can Use First-Party Data to Drive Real Growth
How Financial Services Marketers Can Use First-Party Data to Drive Real Growth
The Friday Concentrate #40 - Brute Force
The Friday Concentrate #40 - Brute Force
Rethinking Student Engagement: Interactive Strategies for Enrollment Marketers
Rethinking Student Engagement: Interactive Strategies for Enrollment Marketers
Travel Brands Are Losing Customers - Here's How First-Party Data Can Fix That
Travel Brands Are Losing Customers - Here's How First-Party Data Can Fix That
Centrum's Winning Formula for Smarter, More Effective Marketing
Centrum's Winning Formula for Smarter, More Effective Marketing
Forge Better Bonds with Customer Relationship Marketing
Forge Better Bonds with Customer Relationship Marketing
First-Party Data vs. Third-Party Data: Which Is Better?
First-Party Data vs. Third-Party Data: Which Is Better?
Refine Your Data With the Right Market Research Questions
Refine Your Data With the Right Market Research Questions
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Case Studies

34
Barking Up the Right Tree: Nestlé Purina's Data Strategy for Customer Acquisition
Barking Up the Right Tree: Nestlé Purina's Data Strategy for Customer Acquisition
Customer Spotlight: Betty Crocker Spin for a Recipe
Customer Spotlight: Betty Crocker Spin for a Recipe
Doer Spotlight: Mike Gussiaas from Travel South Dakota
Doer Spotlight: Mike Gussiaas from Travel South Dakota
Doer Spotlight: Alejandra Tenorio from RMS Beauty
Doer Spotlight: Alejandra Tenorio from RMS Beauty
How The Advocate Is Forging Its Own Subscription Success Story With First-Party Data
How The Advocate Is Forging Its Own Subscription Success Story With First-Party Data
How BroadcastMed: Oncology Division Sunset Their DMP and Grew Digital Revenue by 27%
How BroadcastMed: Oncology Division Sunset Their DMP and Grew Digital Revenue by 27%
How Simply Business Used BlueConic Dialogues to Generate 55,000 MQLs in Under Six Months
How Simply Business Used BlueConic Dialogues to Generate 55,000 MQLs in Under Six Months
Privately Owned Media Company Achieves 100% Subscription Growth
Privately Owned Media Company Achieves 100% Subscription Growth
How Holland.com Increased Site Visitors' Consent 2.5x
How Holland.com Increased Site Visitors' Consent 2.5x
Retailer Builds Omnichannel Customer View to Boost CX
Retailer Builds Omnichannel Customer View to Boost CX
European Bicycle Manufacturer Accelerates Digital Transformation with BlueConic
European Bicycle Manufacturer Accelerates Digital Transformation with BlueConic
goba Sports Group Unified Cross-Channel Data to Build New Segments & Drive Marketing Efficiency
goba Sports Group Unified Cross-Channel Data to Build New Segments & Drive Marketing Efficiency
Fingerspitz Leverages BlueConic to Accelerate Digital Transformation for Their Clients
Fingerspitz Leverages BlueConic to Accelerate Digital Transformation for Their Clients
Digital Transformation in Financial Services: A Case Study
Digital Transformation in Financial Services: A Case Study
Telia Company Leverages AI to Deliver Personalized Experiences in Every Customer Lifecycle Stage
Telia Company Leverages AI to Deliver Personalized Experiences in Every Customer Lifecycle Stage
Techonomy Transforms its Clients' Businesses
Techonomy Transforms its Clients' Businesses
How Vanarama Used Unified Profiles to Address Data Scarcity and Drive Customer Relationships
How Vanarama Used Unified Profiles to Address Data Scarcity and Drive Customer Relationships
How NOLA.com & The Advocate Use BlueConic to Drive Engagement & Subscriptions
How NOLA.com & The Advocate Use BlueConic to Drive Engagement & Subscriptions
Signify Delivers Customer-Centricity at Scale
Signify Delivers Customer-Centricity at Scale
Roularta Creates New Revenue Generating Product Based on Look-Alike Modeling
Roularta Creates New Revenue Generating Product Based on Look-Alike Modeling
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eBooks

30
Five Essential AI & ML Models for Retail & Consumer Goods
Unlocked
Five Essential AI & ML Models for Retail & Consumer Goods
8 Strategies for Crafting a Winning Customer Data Platform RFP
Unlocked
8 Strategies for Crafting a Winning Customer Data Platform RFP
A Complete Guide to the Integrated Pure-Play CDP
Unlocked
A Complete Guide to the Integrated Pure-Play CDP
FOLIO: Why Data is the Future of Your Publishing Business
Unlocked
FOLIO: Why Data is the Future of Your Publishing Business
Building a Business Case for a Customer Data Platform
Unlocked
Building a Business Case for a Customer Data Platform
The New Customer Engagement Model: How to Transform Customer Relationships & Drive Growth in the Privacy-First Era
Unlocked
The New Customer Engagement Model: How to Transform Customer Relationships & Drive Growth in the Privacy-First Era
What Is a CDP? And What Isn't a CDP?
What Is a CDP? And What Isn't a CDP?
Improving Operational Efficiency with a CDP
Unlocked
Improving Operational Efficiency with a CDP
Business Transformation in Media & Publishing
Unlocked
Business Transformation in Media & Publishing
Omni-Channel Acceleration in Retail
Unlocked
Omni-Channel Acceleration in Retail
Assessing Technology's Impact on Marketing & CX Operations
Unlocked
Assessing Technology's Impact on Marketing & CX Operations
A Single Customer View for Telecommunications
Unlocked
A Single Customer View for Telecommunications
A Single Customer View for Consumer Goods
Unlocked
A Single Customer View for Consumer Goods
The Third-Party Data Deprecation Playbook
Unlocked
The Third-Party Data Deprecation Playbook
Data Clean Rooms: The Next Era of CPG
Unlocked
Data Clean Rooms: The Next Era of CPG
Top 12 CDP Use Cases
Unlocked
Top 12 CDP Use Cases
A Single Customer View for Financial Services
Unlocked
A Single Customer View for Financial Services
Debunking the Four Myths of Consumer Data Privacy
Unlocked
Debunking the Four Myths of Consumer Data Privacy
CDP Use Cases in Retail
Unlocked
CDP Use Cases in Retail
Why Second-Party Data is Becoming a Mainstay in the Privacy-First Era
Unlocked
Why Second-Party Data is Becoming a Mainstay in the Privacy-First Era
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Infographics

1

Podcast Episodes

15
Media Briefs: BlueConic's Patrick Crane on managing data strategies in times of constant transformation
Media Briefs: BlueConic's Patrick Crane on managing data strategies in times of constant transformation
Why Great Marketing Should Feel Like Magic with Patrick Reynolds, BlueConic
Why Great Marketing Should Feel Like Magic with Patrick Reynolds, BlueConic
Why Great Marketing Should Feel Like Magic with Patrick Reynolds, BlueConic
Why Great Marketing Should Feel Like Magic with Patrick Reynolds, BlueConic
#174 The Future of Marketing Analytics with Cory Munchbach, CEO at BlueConic
#174 The Future of Marketing Analytics with Cory Munchbach, CEO at BlueConic
Operations with Sean Lane | The Journey from 17th Employee to CEO with BlueConic's Cory Munchbach
Operations with Sean Lane | The Journey from 17th Employee to CEO with BlueConic's Cory Munchbach
Deconstructing Data with Cory Munchbach, Chief Executive Officer, BlueConic
Deconstructing Data with Cory Munchbach, Chief Executive Officer, BlueConic
Do Customer-Centric RevOps Leaders Make Better CROs?
Do Customer-Centric RevOps Leaders Make Better CROs?
The Revenue-Driven CMO: How to Meet Customers Where They Are in Their Buying Journey with Patrick Reynolds, CMO of BlueConic
The Revenue-Driven CMO: How to Meet Customers Where They Are in Their Buying Journey with Patrick Reynolds, CMO of BlueConic
Unlocking Growth: How CDPs Address Five Key Business Challenges
Unlocking Growth: How CDPs Address Five Key Business Challenges
Recruiting Top Marketing Talent in a Remote World: Strategies from BlueConic's CMO
Recruiting Top Marketing Talent in a Remote World: Strategies from BlueConic's CMO
The Rebooting Show
The Rebooting Show
Data: Use It or Lose It to Win Customers
Data: Use It or Lose It to Win Customers
Sales Talk for CEOs: Leading with Empathy: How Cory Munchbach's Journey from Analyst to CEO Shapes her Leadership Today (Ep118)
Sales Talk for CEOs: Leading with Empathy: How Cory Munchbach's Journey from Analyst to CEO Shapes her Leadership Today (Ep118)
Being the challenger: Agility and risk-taking - Monigle
Being the challenger: Agility and risk-taking - Monigle
The VentureFizz Podcast: Cory Munchbach - CEO of BlueConic
The VentureFizz Podcast: Cory Munchbach - CEO of BlueConic

Reports

4

Toolkits

2

Videos

21
Mastering Your Third-Party Data Deprecation Game Plan
Unlocked
Mastering Your Third-Party Data Deprecation Game Plan
BlueConversations: CDP Use Cases in Financial Services
Unlocked
BlueConversations: CDP Use Cases in Financial Services
Elevate Data Personalization Strategies
Elevate Data Personalization Strategies
Unlock the Power of Smarter Customer Engagement for CPG with the BlueConic CDP
Unlocked
Unlock the Power of Smarter Customer Engagement for CPG with the BlueConic CDP
Lessons from the Frontline: How to Build a Bulletproof Business Case for a CDP
Unlocked
Lessons from the Frontline: How to Build a Bulletproof Business Case for a CDP
How Franklin Sports Built a Hyper-Personalization Strategy
Unlocked
How Franklin Sports Built a Hyper-Personalization Strategy
Identity Crisis: Media, Technology, and Data in the Next Decade
Unlocked
Identity Crisis: Media, Technology, and Data in the Next Decade
HEINEKEN USA's Journey to Building Golden Consumer Records
Unlocked
HEINEKEN USA's Journey to Building Golden Consumer Records
How a CDP Enables Operational Agility
How a CDP Enables Operational Agility
Beyond the Cookie: Personalization for 2022
Unlocked
Beyond the Cookie: Personalization for 2022
BlueConic Data Clean Rooms Solution
BlueConic Data Clean Rooms Solution
Winners and Losers of Apple's Privacy Changes
Winners and Losers of Apple's Privacy Changes
The Data Clean Room Boom
The Data Clean Room Boom
Apple's Privacy Push
Apple's Privacy Push
BlueConic Customer Data Platform
BlueConic Customer Data Platform
Comoto Revs Up Omnichannel Marketing Efforts Across Their Family of Brands
Unlocked
Comoto Revs Up Omnichannel Marketing Efforts Across Their Family of Brands
BlueConversations: CDP Use Cases in Telecom
Unlocked
BlueConversations: CDP Use Cases in Telecom
Behind the Digital Transformation of Bob's Discount Furniture
Unlocked
Behind the Digital Transformation of Bob's Discount Furniture
Beyond the Toy Store Shelf: Mattel's Digital Transformation, Explained
Unlocked
Beyond the Toy Store Shelf: Mattel's Digital Transformation, Explained
Transforming First-Time Buyers into Brand Devotees: How Relevant Experiences Foster Customer Engagement at Lovesac
Unlocked
Transforming First-Time Buyers into Brand Devotees: How Relevant Experiences Foster Customer Engagement at Lovesac
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Webinars

49
Why B2C Demands a Customer Data Platform in 2025
Unlocked
Why B2C Demands a Customer Data Platform in 2025
Jebbit Experiences Build With Me: Holiday Edition
Unlocked
Jebbit Experiences Build With Me: Holiday Edition
Enhancing Reader Engagement: Christian Science Monitor's Journey with Personalized Content Strategies
Unlocked
Enhancing Reader Engagement: Christian Science Monitor's Journey with Personalized Content Strategies
Post-Cookie Playbook - What's Next?
Unlocked
Post-Cookie Playbook - What's Next?
Breaking Down The Tactics Anchorage Daily News Used to Grow Their Subscriber Revenue
Unlocked
Breaking Down The Tactics Anchorage Daily News Used to Grow Their Subscriber Revenue
Unlocking Subscription Success: Testing and Implementing Strategies with CDPs
Unlocked
Unlocking Subscription Success: Testing and Implementing Strategies with CDPs
Navigating the Data Deluge: Strategies for Putting Customer Data into Action with Technology Advice
Unlocked
Navigating the Data Deluge: Strategies for Putting Customer Data into Action with Technology Advice
Doubling Down on First-Party Data While Navigating Evolving Privacy Standards
Unlocked
Doubling Down on First-Party Data While Navigating Evolving Privacy Standards
CMO-Level Insights to Elevate Your Personalization Strategy
Unlocked
CMO-Level Insights to Elevate Your Personalization Strategy
A Little Help From Your Friends: Supercharge Your Tech Stack with BlueConic and RocketMill
Unlocked
A Little Help From Your Friends: Supercharge Your Tech Stack with BlueConic and RocketMill
Customer Journey Orchestration as a Cookie Alternative
Unlocked
Customer Journey Orchestration as a Cookie Alternative
Personalize With Purpose: How Retailers are Raising the Bar with CDPs
Unlocked
Personalize With Purpose: How Retailers are Raising the Bar with CDPs
Why Publishers Rely on CDPs to Grow Revenue
Unlocked
Why Publishers Rely on CDPs to Grow Revenue
Personalization at Scale: Telia's CDP Journey from Blueprint to Value Realization
Unlocked
Personalization at Scale: Telia's CDP Journey from Blueprint to Value Realization
Are Data Clean Rooms the Future of Attribution? The Key to Post-Cookie Measurement
Unlocked
Are Data Clean Rooms the Future of Attribution? The Key to Post-Cookie Measurement
Improving Marketing's Operational Efficiency with a Customer Data Platform
Unlocked
Improving Marketing's Operational Efficiency with a Customer Data Platform
Top 10 CDP Use Cases for 2022
Unlocked
Top 10 CDP Use Cases for 2022
Ad Targeting in the Extended Identity Crisis
Unlocked
Ad Targeting in the Extended Identity Crisis
Debunking the 4 Myths of Consumer Data Privacy
Unlocked
Debunking the 4 Myths of Consumer Data Privacy
Revealed: Top 5 RFP Trends in CDP Evaluation
Unlocked
Revealed: Top 5 RFP Trends in CDP Evaluation
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BlueConic is the operating system that puts data into action for marketing and growth doers. The industry-first solution empowers doers with an unmatched range of capabilities to access relevant customer data, create resonant customer experiences, and drive maximum returns for their business.

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181
articles
34
case studies
30
ebooks
1
infographic
15
podcast episodes
4
reports
2
toolkits
21
videos
49
webinars