Crossbeam

Crossbeam

6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team's Growth)

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6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team's Growth)

8 Ways to Treat Your Co-Selling Partners With R-E-S-P-E-C-T

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8 Ways to Treat Your Co-Selling Partners With R-E-S-P-E-C-T

Need a Steady Momentum of High-Quality Leads? Look No Further Than Your Partner Ecosystem

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Need a Steady Momentum of High-Quality Leads? Look No Further Than Your Partner Ecosystem

Confessions Of A GSI: Here's What GSIs Look For In An ISV Partner

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Confessions Of A GSI: Here's What GSIs Look For In An ISV Partner

WP Engine Used This 7-Stage "Bow-Tie" Funnel to Increase Agency Partners by 50%

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WP Engine Used This 7-Stage "Bow-Tie" Funnel to Increase Agency Partners by 50%

Get Off the Partner Enablement Treadmill

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Get Off the Partner Enablement Treadmill

Work in Sales? A Career in Partnerships Could Help You Make More Money Faster

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Work in Sales? A Career in Partnerships Could Help You Make More Money Faster

2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

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2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

23% of Companies Co-Selling are Going All In. Here's Why They're Right.

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23% of Companies Co-Selling are Going All In. Here's Why They're Right.

20 Integrations and Chrome Extensions for Partner Managers

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20 Integrations and Chrome Extensions for Partner Managers

10 Facts You Oughta Know if You Work in B2B Partnerships

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10 Facts You Oughta Know if You Work in B2B Partnerships

How to Win Over Your Strategic Partner's Customer Success Team Right Away

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How to Win Over Your Strategic Partner's Customer Success Team Right Away

Crossbeam Has Acquired Partnered. Co-Selling Will Never Be the Same.

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Crossbeam Has Acquired Partnered. Co-Selling Will Never Be the Same.

How to Land Your Next Strategic Partnership (and Build Your Reputation in the Market)

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How to Land Your Next Strategic Partnership (and Build Your Reputation in the Market)

Sharing Partner Data Used To Be Scary. These New Best Practices Can Help.

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Sharing Partner Data Used To Be Scary. These New Best Practices Can Help.

Stop Leaving Partner-Influenced Revenue on the Table. Here's How.

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Stop Leaving Partner-Influenced Revenue on the Table. Here's How.

My $2.6 Billion Ecosystem Fail

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My $2.6 Billion Ecosystem Fail

4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time

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4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time

Every Stat We Have That Proves The Value Of Partnerships and Ecosystem-Led Growth

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Every Stat We Have That Proves The Value Of Partnerships and Ecosystem-Led Growth

Tech Ecosystem Maturity: Are You Influencing Your Company's Product/Feature Roadmap?

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Tech Ecosystem Maturity: Are You Influencing Your Company's Product/Feature Roadmap?

How to Use Partner Data In Your Sales and Marketing Dashboards (Part 2 of 2)

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How to Use Partner Data In Your Sales and Marketing Dashboards (Part 2 of 2)

5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)

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5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)

How to Communicate Effectively With Your Customer Success Team About Partnerships

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How to Communicate Effectively With Your Customer Success Team About Partnerships

Enter the Era of Ecosystem-Led Growth

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Enter the Era of Ecosystem-Led Growth

6 Questions to Answer Before Launching Your Channel Partner Program

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6 Questions to Answer Before Launching Your Channel Partner Program

8 Times Sales Reps Won the Deal by Co-Selling With Partners

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8 Times Sales Reps Won the Deal by Co-Selling With Partners

7 Tips for Co-Selling Like a Supernode

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7 Tips for Co-Selling Like a Supernode

The Most Common Partnership KPIs and Quarterly Targets for 2023

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The Most Common Partnership KPIs and Quarterly Targets for 2023

You Should be Account Mapping at Every Stage of the Customer Lifecycle

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You Should be Account Mapping at Every Stage of the Customer Lifecycle

Getting Dedicated Dev Resources for Integrations is Possible. Here's How.

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Getting Dedicated Dev Resources for Integrations is Possible. Here's How.

Just Because It's Partnership Tech Doesn't Mean It's a PRM

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Just Because It's Partnership Tech Doesn't Mean It's a PRM

Want to Meet Quota? Befriend Your Partner Team

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Want to Meet Quota? Befriend Your Partner Team

Track Churn and You're 3.6x More Likely to Have Dedicated Budget for Integrations

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Track Churn and You're 3.6x More Likely to Have Dedicated Budget for Integrations

No Channel Team? No Sweat. Your Sales Reps are Channel Managers in Disguise

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No Channel Team? No Sweat. Your Sales Reps are Channel Managers in Disguise

The 5 Phases of Co-Selling for Rolling Out Your New Tech Partnership

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The 5 Phases of Co-Selling for Rolling Out Your New Tech Partnership

Meet the Startup Choosing Ecosystem-Led Growth Over Direct Sales

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Meet the Startup Choosing Ecosystem-Led Growth Over Direct Sales

4 Parts Of The Sales Cycle Where Partnerships Can Help

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4 Parts Of The Sales Cycle Where Partnerships Can Help

How to Communicate Effectively With Your Sales Team About Partnerships

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How to Communicate Effectively With Your Sales Team About Partnerships

The Community Mindset: How Building a Customer Community Empowers Partnerships

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The Community Mindset: How Building a Customer Community Empowers Partnerships

Your SaaS Partnership Has Stalled. Now What?

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Your SaaS Partnership Has Stalled. Now What?

Source, Decide, Execute: Your Framework For a Successful Partner Program

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Source, Decide, Execute: Your Framework For a Successful Partner Program

A Hiring Manager's Guide To Partnerships Roles And Job Titles

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A Hiring Manager's Guide To Partnerships Roles And Job Titles

The Awkward Dance: Should You or Your Partner Build the Integration?

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The Awkward Dance: Should You or Your Partner Build the Integration?

How to Communicate Effectively With Your Entire GTM Team and The C-Suite

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How to Communicate Effectively With Your Entire GTM Team and The C-Suite

A 5-Step Guide for Scoping and Qualifying Your First Tech Partners

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A 5-Step Guide for Scoping and Qualifying Your First Tech Partners

The Era of Second-Party Data is Here. Are You Ready?

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The Era of Second-Party Data is Here. Are You Ready?

Crawl, Walk, Run: The Co-Marketing Framework That Will Keep You Sane

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Crawl, Walk, Run: The Co-Marketing Framework That Will Keep You Sane

Tech Ecosystem Maturity: How to Level Up Your Integrations Team

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Tech Ecosystem Maturity: How to Level Up Your Integrations Team

How Demandbase Acquired DemandMatrix in 7 Months After Launching a Partnership

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How Demandbase Acquired DemandMatrix in 7 Months After Launching a Partnership

Attn Ex-Salespeople: Here Are Four Ways to Change From a Sales to Partnerships Mindset

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Attn Ex-Salespeople: Here Are Four Ways to Change From a Sales to Partnerships Mindset

30+ Integration Listing Page Examples for Designing Your Tech Marketplace

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30+ Integration Listing Page Examples for Designing Your Tech Marketplace

Does Partnerships Have a Boredom Problem?

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Does Partnerships Have a Boredom Problem?

Partnerships 101: Sandboxes (And Why You Should Consider Building One)

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Partnerships 101: Sandboxes (And Why You Should Consider Building One)

9 Micro Co-Marketing Motions for Warming Up a Partnership

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9 Micro Co-Marketing Motions for Warming Up a Partnership

The 9-Step Partner Impact Score Methodology for Strategic Co-Selling With Partners

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The 9-Step Partner Impact Score Methodology for Strategic Co-Selling With Partners

The 12 Best Partnership and Business Development Podcasts (So Far)

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The 12 Best Partnership and Business Development Podcasts (So Far)

2 Ways Partner Data Can Inform Your Product Strategy (and Improve Retention)

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2 Ways Partner Data Can Inform Your Product Strategy (and Improve Retention)

15+ Questions to Help Your Sales Reps Master Their Co-Selling Motions

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15+ Questions to Help Your Sales Reps Master Their Co-Selling Motions

20+ Interview Questions for Hiring Your First Tech Partner Manager

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20+ Interview Questions for Hiring Your First Tech Partner Manager

How We Use Partner Data to Drive Conversions and Product-Led Growth

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How We Use Partner Data to Drive Conversions and Product-Led Growth

Map Your Partner's Org Chart & Boost Partner-Sourced Revenue by 40%

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Map Your Partner's Org Chart & Boost Partner-Sourced Revenue by 40%

Getting Started with Ecosystem-Led Growth: Your First 3 Plays

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Getting Started with Ecosystem-Led Growth: Your First 3 Plays

25 Articles Showing the Business Impact of Partnerships (Bring These to Your CEO)

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25 Articles Showing the Business Impact of Partnerships (Bring These to Your CEO)

How to be a Customer-Obsessed Partner Manager

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How to be a Customer-Obsessed Partner Manager

The Partner Tiers Cheat Sheet: Benefits, Drawbacks, and Checklists

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The Partner Tiers Cheat Sheet: Benefits, Drawbacks, and Checklists

Your Best Deals Could Come From Your Existing Accounts. Here are 3 Ways to Win With Customers.

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Your Best Deals Could Come From Your Existing Accounts. Here are 3 Ways to Win With Customers.

How RingCentral Built an Internal Culture of Partnerships

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How RingCentral Built an Internal Culture of Partnerships

Attn AEs: Your Partner Ecosystem Can Help You Close Millions in End-of-Quarter Opportunities

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Attn AEs: Your Partner Ecosystem Can Help You Close Millions in End-of-Quarter Opportunities

The Enablement Program That Can Help You Boost Agency Partner Retention by 70%

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The Enablement Program That Can Help You Boost Agency Partner Retention by 70%

Advanced Crossbeam: Too Many CRMs? Here's How to Sort it All Out.

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Advanced Crossbeam: Too Many CRMs? Here's How to Sort it All Out.

The Anatomy Of A Partnership: A Partner Lead Versus A Cold Lead

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The Anatomy Of A Partnership: A Partner Lead Versus A Cold Lead

The 7 Metrics That Prove the Business Impact of Your Tech Integrations

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The 7 Metrics That Prove the Business Impact of Your Tech Integrations

SaaS Reseller Partnerships: What They Are & How They Work

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SaaS Reseller Partnerships: What They Are & How They Work

It's Time for the Other CEO: Chief Ecosystem Officer

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It's Time for the Other CEO: Chief Ecosystem Officer

The 7 Filters You Need for Your Agency Partner Directory

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The 7 Filters You Need for Your Agency Partner Directory

Confessions of an ISV: How to Be a Good Channel Partner

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Confessions of an ISV: How to Be a Good Channel Partner

Get Your Sales Team Excited About Co-Selling With a 50% Faster Time to Close

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Get Your Sales Team Excited About Co-Selling With a 50% Faster Time to Close

3 Reasons to Get Certified in Your Partners' Tech and Become Indispensable to Your Team

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3 Reasons to Get Certified in Your Partners' Tech and Become Indispensable to Your Team

8 Tips for Surfacing the Business Impact of Partnerships and Driving Partner-Sourced Revenue Earlier

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8 Tips for Surfacing the Business Impact of Partnerships and Driving Partner-Sourced Revenue Earlier

4 Signs it's Time to Expand Your API Docs

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4 Signs it's Time to Expand Your API Docs

The Anatomy of a Killer SaaS Partner Newsletter (Plus Examples)

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The Anatomy of a Killer SaaS Partner Newsletter (Plus Examples)

Vetting 100s of Channel Partners? Use This 4-Criteria Checklist to Speed Up The Process

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Vetting 100s of Channel Partners? Use This 4-Criteria Checklist to Speed Up The Process

Your 2023 Interview Kit for Landing Your Next Partnerships Role

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Your 2023 Interview Kit for Landing Your Next Partnerships Role

Partnerships 101: Account Mapping. How to (Finally) Do It Without Giant, Cumbersome Spreadsheets

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Partnerships 101: Account Mapping. How to (Finally) Do It Without Giant, Cumbersome Spreadsheets

How to do Co-Marketing When You're Not a Marketer

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How to do Co-Marketing When You're Not a Marketer

Why Every Partnership Leader Should Care About Net Revenue Retention (Especially in a Market Downturn)

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Why Every Partnership Leader Should Care About Net Revenue Retention (Especially in a Market Downturn)

A Lack of GTM Support for ELG Could Cost You Millions in Revenue

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A Lack of GTM Support for ELG Could Cost You Millions in Revenue

How Sendoso Empowers its Sales Team to Close Deals 28 Days Faster

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How Sendoso Empowers its Sales Team to Close Deals 28 Days Faster

Hit the Ground Running in Tech Partnerships (Plus: a 30-60-90 Template for New Hires)

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Hit the Ground Running in Tech Partnerships (Plus: a 30-60-90 Template for New Hires)

There are 270+ job titles in partnerships. Why?

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There are 270+ job titles in partnerships. Why?

The Rule of 99: Why Partnerships Get Complicated at the 100-Employee Mark

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The Rule of 99: Why Partnerships Get Complicated at the 100-Employee Mark

Attn Partner Leaders: You Can't Scale Until You Know What to Say "No" To.

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Attn Partner Leaders: You Can't Scale Until You Know What to Say "No" To.

Navigating Partnership Ecosystems: Channel, Tech, & Strategic

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Navigating Partnership Ecosystems: Channel, Tech, & Strategic

8 Times a Partnership Impacted an "Exit Event" (And Why Acquisitions are on The Rise)

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8 Times a Partnership Impacted an "Exit Event" (And Why Acquisitions are on The Rise)

How We Foster Collaboration Remotely at Crossbeam

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How We Foster Collaboration Remotely at Crossbeam

The Ecosystem-Led Growth Race Between the US and Europe: Who's Winning?

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The Ecosystem-Led Growth Race Between the US and Europe: Who's Winning?

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