Forrester

Lead A High-Performing Digital Team

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Lead A High-Performing Digital Team

For European Leaders, 2023 Planning Requires Discipline And Precision

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For European Leaders, 2023 Planning Requires Discipline And Precision

AI Needs Synthetic Data To Build A Real Future

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AI Needs Synthetic Data To Build A Real Future

API Governance Shouldn't Be A Four-Letter Word

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API Governance Shouldn't Be A Four-Letter Word

Meet The New Analyst Focusing On Master Data Management, Data Governance, And Data Quality: Jayesh Chaurasia

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Meet The New Analyst Focusing On Master Data Management, Data Governance, And Data Quality: Jayesh Chaurasia

Meta's Short-Form Video Strategy Isn't Reeling In Market Share

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Meta's Short-Form Video Strategy Isn't Reeling In Market Share

Australian Mobile Banking Apps Are Put To The Test As Consumers Grapple With A Volatile Economic Climate

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Australian Mobile Banking Apps Are Put To The Test As Consumers Grapple With A Volatile Economic Climate

Bread, Milk, Eggs ... Health Equity - The Fifth Aim Is A Staple For All Americans

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Bread, Milk, Eggs ... Health Equity - The Fifth Aim Is A Staple For All Americans

Stay Ahead Of Competition With An Anywhere-Work Approach To Talent

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Stay Ahead Of Competition With An Anywhere-Work Approach To Talent

Next On The Data Deprecation Docket: Location Data

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Next On The Data Deprecation Docket: Location Data

Forr The Planet: Sustainability Interview Series - Thoughtworks

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Forr The Planet: Sustainability Interview Series - Thoughtworks

By 2027, US Online Retail Spending Will Reach $1.6 Trillion

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By 2027, US Online Retail Spending Will Reach $1.6 Trillion

2022 AIOps Now Tech Data Overview Sheds Light On Current Capabilities

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2022 AIOps Now Tech Data Overview Sheds Light On Current Capabilities

Demand And ABM Are Converging - So What? A Forrester B2B Summit APAC 2022 Session Preview

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Demand And ABM Are Converging - So What? A Forrester B2B Summit APAC 2022 Session Preview

The Keys To 2023 Planning? Discipline And Precision

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The Keys To 2023 Planning? Discipline And Precision

Future Of Jobs Forecast: Looking Ahead At The Effects Of Automation On Top Asia Pacific Economies

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Future Of Jobs Forecast: Looking Ahead At The Effects Of Automation On Top Asia Pacific Economies

Announcing The Forrester EUEM Wave™: The Race To Improve DEX Is On

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Announcing The Forrester EUEM Wave™: The Race To Improve DEX Is On

Cloud-Native Development Leaders Must Embrace Serverless Approaches

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Cloud-Native Development Leaders Must Embrace Serverless Approaches

The Do's And Don'ts Of Cybersecurity Interview Question Design

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The Do's And Don'ts Of Cybersecurity Interview Question Design

Meta Pixel Fiasco Underscores Why Marketing And Risk Must Work Together

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Meta Pixel Fiasco Underscores Why Marketing And Risk Must Work Together

Getting Marketing Leaders Back Together At Forrester's B2B Summit EMEA 2022

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Getting Marketing Leaders Back Together At Forrester's B2B Summit EMEA 2022

The Forrester Technology Strategy Impact Award Finalists For North America

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The Forrester Technology Strategy Impact Award Finalists For North America

Productivity And Customer Focus Are Top Of Mind For German Manufacturers And Financial Services And Insurance Providers

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Productivity And Customer Focus Are Top Of Mind For German Manufacturers And Financial Services And Insurance Providers

Asia Pacific MSS Firms Are The New "Minions" In "The Incredibles" Suits

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Asia Pacific MSS Firms Are The New "Minions" In "The Incredibles" Suits

Despite The Hype, Most Consumers Still Don't Know About The Metaverse

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Despite The Hype, Most Consumers Still Don't Know About The Metaverse

Key Takeaways From Health Insurers' Q2 Earnings Calls: What We Can Learn About The Future Of Healthcare

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Key Takeaways From Health Insurers' Q2 Earnings Calls: What We Can Learn About The Future Of Healthcare

First-Line Sales Managers Are Your Secret Agents Of Change

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First-Line Sales Managers Are Your Secret Agents Of Change

Recession Fears Transcend The US Culture War

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Recession Fears Transcend The US Culture War

Announcing The CRM Forrester Wave™ Evaluations - And How To Use Them

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Announcing The CRM Forrester Wave™ Evaluations - And How To Use Them

Unified Payments Interface (UPI) For Feature Phone Users - A Step Toward Financial Inclusion

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Unified Payments Interface (UPI) For Feature Phone Users - A Step Toward Financial Inclusion

Enterprises Are Modernizing In The Cloud And At The Edge - Build A Backup Strategy To Match

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Enterprises Are Modernizing In The Cloud And At The Edge - Build A Backup Strategy To Match

Announcing The Forrester Wave™: Global Adobe Services Partners, Q3 2022

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Announcing The Forrester Wave™: Global Adobe Services Partners, Q3 2022

European Union Ruled: Shady Design Practices Are Illegal

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European Union Ruled: Shady Design Practices Are Illegal

The Convergence Of APIs And EDA: Roche Sets An Example

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The Convergence Of APIs And EDA: Roche Sets An Example

Customer-Centricity And Personalization In Banking Need Product Externalization

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Customer-Centricity And Personalization In Banking Need Product Externalization

NIST PQ: "Lattice" Pick A Winner

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NIST PQ: "Lattice" Pick A Winner

The Three Key Inputs You Need For B2B Marketing Planning

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The Three Key Inputs You Need For B2B Marketing Planning

The Forrester Technology Strategy Impact Award Semifinalists For North America

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The Forrester Technology Strategy Impact Award Semifinalists For North America

B2B Summit APAC 2022: Back Live And Digital, With A Rock-Star Agenda

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B2B Summit APAC 2022: Back Live And Digital, With A Rock-Star Agenda

Banks Must Stop Acting Ad Hoc If They Want To Earn And Keep Customers' Trust

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Banks Must Stop Acting Ad Hoc If They Want To Earn And Keep Customers' Trust

Future Fit Manufacturers Evolve Their Platform Strategies To Scale

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Future Fit Manufacturers Evolve Their Platform Strategies To Scale

"You're Dead To Me," Said The Patient To Their Patient Portal

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"You're Dead To Me," Said The Patient To Their Patient Portal

Digital Platforms And Cloud - Looking Beyond The Buzzwords

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Digital Platforms And Cloud - Looking Beyond The Buzzwords

New Forrester State Of Account-Based Marketing Survey Reveals How ABM Budgets Are Shifting

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New Forrester State Of Account-Based Marketing Survey Reveals How ABM Budgets Are Shifting

Mox Bank drives a high-performance operating model to deliver new digital banking experiences in Hong Kong

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Mox Bank drives a high-performance operating model to deliver new digital banking experiences in Hong Kong

Put Your Computer Vision Models In "The Matrix" With Synthetic Data

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Put Your Computer Vision Models In "The Matrix" With Synthetic Data

Firms Struggle To Embed Sustainability In Customer Journeys

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Firms Struggle To Embed Sustainability In Customer Journeys

The US Customer Experience Index, 2022, Shows That Brands Struggled During The Past Year

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The US Customer Experience Index, 2022, Shows That Brands Struggled During The Past Year

Introducing Forrester's Now Tech: Data Resilience Solutions Suites, Q2 2022

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Introducing Forrester's Now Tech: Data Resilience Solutions Suites, Q2 2022

Merchant Payment Processing: Champion/Challenger Models Make Vendors Earn Their Volume

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Merchant Payment Processing: Champion/Challenger Models Make Vendors Earn Their Volume

Invest In The Healthcare Data Of The Future Or Flatline

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Invest In The Healthcare Data Of The Future Or Flatline

B2B Companies Take Action - To A Point - In Response To The War In Ukraine

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B2B Companies Take Action - To A Point - In Response To The War In Ukraine

Build An Adaptive Tech Team To Navigate A Potential Recession

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Build An Adaptive Tech Team To Navigate A Potential Recession

WWDC 2022 Keynote - All About Worldwide, Not So Much Developer

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WWDC 2022 Keynote - All About Worldwide, Not So Much Developer

Drive Profitable Growth And Deliver Value Through Digital

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Drive Profitable Growth And Deliver Value Through Digital

Hear Ye, Hear Ye ... Get Your New AIOps Reports Here!

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Hear Ye, Hear Ye ... Get Your New AIOps Reports Here!

Pega Grapples With The Outcome Of The Appian Lawsuit

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Pega Grapples With The Outcome Of The Appian Lawsuit

The Trust Imperative For Government Leaders

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The Trust Imperative For Government Leaders

The Customer Lifecycle Is The Design Muse To Accelerate Your Journey To Customer Obsession

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The Customer Lifecycle Is The Design Muse To Accelerate Your Journey To Customer Obsession

Vos Acheteurs Évoluent, Et Vous Devez Faire De Même

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Vos Acheteurs Évoluent, Et Vous Devez Faire De Même

Einblicke in die Chancen und Herausforderungen, die B2B-Marketer angehen müssen, um erfolgreich zu sein.

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Einblicke in die Chancen und Herausforderungen, die B2B-Marketer angehen müssen, um erfolgreich zu sein.

DWS Raided For Greenwashing - Who's Next?

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DWS Raided For Greenwashing - Who's Next?

Ihre Käufer entwickeln sich weiter – und Ihr Unternehmen sollte das auch

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Ihre Käufer entwickeln sich weiter – und Ihr Unternehmen sollte das auch

Learn why a future fit technology strategy is built on evolving the "3 P's"

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Learn why a future fit technology strategy is built on evolving the "3 P's"

The EU Strikes Again As A Global Leader In Mindful Media: Updated "Code Of Practice On Disinformation"

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The EU Strikes Again As A Global Leader In Mindful Media: Updated "Code Of Practice On Disinformation"

Healthcare Providers Must Embrace Precision Medicine Or Risk Losing A Competitive Edge

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Healthcare Providers Must Embrace Precision Medicine Or Risk Losing A Competitive Edge

The Interminable Wait: The NIST Post-Quantum Competition

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The Interminable Wait: The NIST Post-Quantum Competition

The Metaverse Must Be Deeply Human-Centric

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The Metaverse Must Be Deeply Human-Centric

Data Into Dollars: Can You Turn Your Data Into Revenue?

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Data Into Dollars: Can You Turn Your Data Into Revenue?

Perspective Is Key To Understanding AIOps

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Perspective Is Key To Understanding AIOps

US B2B E-Commerce Will Reach $3 Trillion By 2027

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US B2B E-Commerce Will Reach $3 Trillion By 2027

Customer Success: Broaden Your Conference Horizons

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Customer Success: Broaden Your Conference Horizons

The ASM Landscape Is Shifting Under Our Feet - As Are The Acronyms

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The ASM Landscape Is Shifting Under Our Feet - As Are The Acronyms

DevOps 2030: People, Practices, And Platforms

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DevOps 2030: People, Practices, And Platforms

Plan Your Response To CISA Emergency Patching Directives

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Plan Your Response To CISA Emergency Patching Directives

Global Accessibility Awareness Day 2022: What's Changed In Our Four Years Covering This Space

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Global Accessibility Awareness Day 2022: What's Changed In Our Four Years Covering This Space

Forget The FUD: Four Factors Fueling TPRM Platform Adoption Today

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Forget The FUD: Four Factors Fueling TPRM Platform Adoption Today

As B2B Media Time Grows, Marketers Need These Five Audience Insights

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As B2B Media Time Grows, Marketers Need These Five Audience Insights

Invest In Real-Time Interaction Management To Elevate Your Long-Term Customer Experience Strategy

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Invest In Real-Time Interaction Management To Elevate Your Long-Term Customer Experience Strategy

Success Of New-School Vendors Shows That Lean Core Banking Is Finally Here

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Success Of New-School Vendors Shows That Lean Core Banking Is Finally Here

Meet The Analyst Covering Data Storytelling, Data Literacy, And Data Leadership: Kim Herrington

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Meet The Analyst Covering Data Storytelling, Data Literacy, And Data Leadership: Kim Herrington

Six Things B2B Leaders Can Do To Create A Customer-Obsessed Culture

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Six Things B2B Leaders Can Do To Create A Customer-Obsessed Culture

A Vet, Doctor, And Biomechanical Engineer Walk Into A Bar: Monitoring, Observability, And AIOps In 2022

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A Vet, Doctor, And Biomechanical Engineer Walk Into A Bar: Monitoring, Observability, And AIOps In 2022

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The Future Of Experiences: What Your Brand Must Do Now To Power The Next Generation Of Consumer Experiences

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Answer Four Questions Before Your Brand Jumps On The Metaverse Bandwagon

The Connected Car Of The Future Is The One Open To Third Parties

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The Connected Car Of The Future Is The One Open To Third Parties

Diversity, Learning, And Adaptability - The Keys To Unlocking Your Tech Talent Crisis

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Diversity, Learning, And Adaptability - The Keys To Unlocking Your Tech Talent Crisis

Change And A New Forrester Analyst's Perspective

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Change And A New Forrester Analyst's Perspective

Forrester's Now Tech: Integrated Software Delivery Platforms, Q2 2022 - A Primer

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Forrester's Now Tech: Integrated Software Delivery Platforms, Q2 2022 - A Primer

The Majority Of Chinese Social Media Users Are Social Savants

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The Majority Of Chinese Social Media Users Are Social Savants

Leadership Change, Not Change Management

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Leadership Change, Not Change Management

The Market For VSM And SPM Takes A Big Step Forward

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The Market For VSM And SPM Takes A Big Step Forward

Ten Principles For Designing The Metaverse

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Ten Principles For Designing The Metaverse

How Your DOP SIs Are Fighting "The War On Talent"

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How Your DOP SIs Are Fighting "The War On Talent"

The Future Of Edge Computing: New Opportunities Evolve Along Three Timelines

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The Future Of Edge Computing: New Opportunities Evolve Along Three Timelines

How Transforming Your Marketing Operating Model Is Like Driving In New York City

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How Transforming Your Marketing Operating Model Is Like Driving In New York City

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