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5 Tips to Organize Marketing Collateral
5 Tips to Organize Marketing Collateral
Dec 01, 2023
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Day in the Life of a Non-Profit Marketing Manager
Day in the Life of a Non-Profit Marketing Manager
Jan 20, 2021
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MarcomCentral MarcomCentral
What Is a Co-Op Marketing Program and How to Leverage It
What Is a Co-Op Marketing Program and How to Leverage It
Sep 27, 2022
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What is Co-Op Advertising and Can It Work For Your Brand?
What is Co-Op Advertising and Can It Work For Your Brand?
May 19, 2022
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2024 Global Marketing Trends
2024 Global Marketing Trends
Feb 16, 2024
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MarcomCentral MarcomCentral
Mind Over Matter: Using Brand Psychology to Connect with Customers
Mind Over Matter: Using Brand Psychology to Connect with Customers
Oct 13, 2020
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MarcomCentral MarcomCentral
How to Conduct a Marketing Collateral Audit
How to Conduct a Marketing Collateral Audit
Sep 22, 2021
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The Dominant Global Marketing Trends of 2023
The Dominant Global Marketing Trends of 2023
Sep 19, 2022
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What is a Brand System and 4 Steps To Create One
What is a Brand System and 4 Steps To Create One
Dec 08, 2022
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The Rules of Distributing Content in a Boring Industry (Part 2)
The Rules of Distributing Content in a Boring Industry (Part 2)
Jan 25, 2018
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Restaurant Marketing Strategies
Restaurant Marketing Strategies
Jun 09, 2025
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Brand Compliance Made Easy
Brand Compliance Made Easy
Jun 05, 2025
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Visuals on Demand: How Marketers Are Using AI to Move Faster and Stay On Brand
Visuals on Demand: How Marketers Are Using AI to Move Faster and Stay On Brand
May 09, 2025
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MarcomCentral MarcomCentral
MarcomCentral for the Healthcare Industry
MarcomCentral for the Healthcare Industry
Apr 23, 2025
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Marketing Trends in Healthcare to Incorporate in Your Marketing Strategy
Marketing Trends in Healthcare to Incorporate in Your Marketing Strategy
Apr 09, 2025
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MarcomCentral MarcomCentral
Understanding Marketing Collateral in Brand Management & Distributed Marketing
Understanding Marketing Collateral in Brand Management & Distributed Marketing
Apr 09, 2025
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MarcomCentral MarcomCentral
10 Key Retail Marketing Strategies & Examples
10 Key Retail Marketing Strategies & Examples
Apr 07, 2025
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What Is Distributed Marketing? A 101 Guide for Enterprise Brands
What Is Distributed Marketing? A 101 Guide for Enterprise Brands
Apr 03, 2025
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Corporate Identity vs. Brand Identity: What Is the Difference?
Corporate Identity vs. Brand Identity: What Is the Difference?
Mar 11, 2025
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MarcomCentral MarcomCentral
LEGO Marketing Strategy Case Study
LEGO Marketing Strategy Case Study
Feb 18, 2025
Case Study

Articles

172
Restaurant Marketing Strategies
Restaurant Marketing Strategies
Brand Compliance Made Easy
Brand Compliance Made Easy
Visuals on Demand: How Marketers Are Using AI to Move Faster and Stay On Brand
Visuals on Demand: How Marketers Are Using AI to Move Faster and Stay On Brand
Marketing Trends in Healthcare to Incorporate in Your Marketing Strategy
Marketing Trends in Healthcare to Incorporate in Your Marketing Strategy
Understanding Marketing Collateral in Brand Management & Distributed Marketing
Understanding Marketing Collateral in Brand Management & Distributed Marketing
10 Key Retail Marketing Strategies & Examples
10 Key Retail Marketing Strategies & Examples
What Is Distributed Marketing? A 101 Guide for Enterprise Brands
What Is Distributed Marketing? A 101 Guide for Enterprise Brands
Corporate Identity vs. Brand Identity: What Is the Difference?
Corporate Identity vs. Brand Identity: What Is the Difference?
Top 7 Global Marketing Trends In 2025
Top 7 Global Marketing Trends In 2025
The State of Digital Asset Management 2025
The State of Digital Asset Management 2025
The Logo Evolutions of Famous Brands
The Logo Evolutions of Famous Brands
Everything You Need to Know About FusionPro
Everything You Need to Know About FusionPro
MarcomCentral vs. Dropbox: Which Is Best for Digital Asset Management?
MarcomCentral vs. Dropbox: Which Is Best for Digital Asset Management?
Document Automation
Document Automation
Apple's Marketing: 8 Key Strategies and Famous Campaigns
Apple's Marketing: 8 Key Strategies and Famous Campaigns
The Brand Story: Chipotle
The Brand Story: Chipotle
6 Companies Leading Digital Transformation in Retail
6 Companies Leading Digital Transformation in Retail
Your Guide to Developing a Seamless Digital Transformation Strategy
Your Guide to Developing a Seamless Digital Transformation Strategy
Airbnb: The Idea That Caught Fire in the Travel Industry
Airbnb: The Idea That Caught Fire in the Travel Industry
The 4 Key Areas of Digital Transformation
The 4 Key Areas of Digital Transformation
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Case Studies

23
LEGO Marketing Strategy Case Study
LEGO Marketing Strategy Case Study
Starbucks Marketing Strategy Case Study
Starbucks Marketing Strategy Case Study
IKEA Marketing Strategy Case Study
IKEA Marketing Strategy Case Study
Changing The Game: A Nike Marketing Case Study
Changing The Game: A Nike Marketing Case Study
Bookstores to Billions: A Case Study Analysis of Amazon's Marketing Strategy
Bookstores to Billions: A Case Study Analysis of Amazon's Marketing Strategy
The Year of Barbie: A Marketing Case Study
The Year of Barbie: A Marketing Case Study
A Marketing Case Study of State Farm
A Marketing Case Study of State Farm
Imagine 121 Boosts Revenue with MarcomCentral
Imagine 121 Boosts Revenue with MarcomCentral
3 Metrics that Measure the Performance of Marketing Materials
3 Metrics that Measure the Performance of Marketing Materials
How DAM can be the Hub of your Marketing Ecosystem
How DAM can be the Hub of your Marketing Ecosystem
Case Study with Craft Brewery| MarcomCentral
Case Study with Craft Brewery| MarcomCentral
CoolSculpting Creates One-stop Shop for Marketing Assets Worldwide
CoolSculpting Creates One-stop Shop for Marketing Assets Worldwide
Goodwill of Middle Tennessee Streamlines Marketing Asset Development with MarcomCentral
Goodwill of Middle Tennessee Streamlines Marketing Asset Development with MarcomCentral
Johnson Financial Group Empowers Sales Team with Customized Marketing Templates
Johnson Financial Group Empowers Sales Team with Customized Marketing Templates
Creating Compliant Marketing Pieces Sums Up Success
Creating Compliant Marketing Pieces Sums Up Success
Dayton Children's Hospital Transforms Management of Marketing Assets
Dayton Children's Hospital Transforms Management of Marketing Assets
Boys and Girls Clubs of America Empowers over 4,100 Local Affiliates with Marketing Resources
Boys and Girls Clubs of America Empowers over 4,100 Local Affiliates with Marketing Resources
How a Brand Center Helped the New York Public Library
How a Brand Center Helped the New York Public Library
Delta Vacations Saves on Printing Costs with MarcomCentral
Delta Vacations Saves on Printing Costs with MarcomCentral
Control Your Brand Assets from Creation to Print
Control Your Brand Assets from Creation to Print
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eBooks

2

Infographics

1

Webinars

11

MarcomCentral is a cloud-based portal where marketing assets can be centrally stored, accessed by field teams at any time, and customized while remaining brand compliant. Dynamic templates are provided by the corporate marketing team, and through simple, if-then logic, field teams can personalize an asset within seconds, significantly reducing the amount of one-off requests received by the marketing team. With advanced search functions, in-depth analytics, and user permissions, the portal is a

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172
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case studies
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infographic
11
webinars