Crossbeam

5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)

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5 Signs Your Tech Partner's About to Get Acquired (And How to Prepare for Change)

How Hatch Boosted its Close Rate by 24% by Incentivizing its Partner's Account Managers

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How Hatch Boosted its Close Rate by 24% by Incentivizing its Partner's Account Managers

No More Ambiguity. How Sales Teams Leverage Their Ecosystems to Enter Every Deal With Confidence

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No More Ambiguity. How Sales Teams Leverage Their Ecosystems to Enter Every Deal With Confidence

4 Leadership Lessons We Learned at Our First Happy Hour

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4 Leadership Lessons We Learned at Our First Happy Hour

Partnerships 101: What is Cross-Selling?

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Partnerships 101: What is Cross-Selling?

The Beginner's Guide to SaaS Tech Partnerships

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The Beginner's Guide to SaaS Tech Partnerships

The 5 Things to Do in Your First 90 Days as a Partnership Leader

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The 5 Things to Do in Your First 90 Days as a Partnership Leader

An Inside Look Into Google and HubSpot's GTM Strategy for Their Ads Integration

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An Inside Look Into Google and HubSpot's GTM Strategy for Their Ads Integration

Your Product-First Partnerships Team Should Report Directly to the CEO

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Your Product-First Partnerships Team Should Report Directly to the CEO

Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement

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Your Partner Vetting Checklist: 7 Questions to Ask Yourself Before Signing an Agreement

A Quick Breakdown of Ecosystem-Led Sales (And How AEs are Closing Deals 46% Faster)

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A Quick Breakdown of Ecosystem-Led Sales (And How AEs are Closing Deals 46% Faster)

It's Not Just You. The Four Main Sales Pain Points From 2022 And How To Beat Them

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It's Not Just You. The Four Main Sales Pain Points From 2022 And How To Beat Them

5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack

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5 Lessons on Hyper-Growth Partnerships We Can Learn From Slack

Partnerships 101: What is a PRM and Should I Use One?

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Partnerships 101: What is a PRM and Should I Use One?

Build Affective and Cognitive Trust to Bond With Your Remote Team. Here's How.

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Build Affective and Cognitive Trust to Bond With Your Remote Team. Here's How.

Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships

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Partnerships 101: Inbound vs Outbound Integrations and Why They Matter for Your Partnerships

5 Ways to Incentivize Your Sales Team to Live, Eat, and Breathe Partnerships

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5 Ways to Incentivize Your Sales Team to Live, Eat, and Breathe Partnerships

Partnerships 101: How to Organize and Execute an Online Event With Your Partners

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Partnerships 101: How to Organize and Execute an Online Event With Your Partners

14 Things We Learned at Supernode: A Conference for Those Who Grow and Scale Partner Ecosystems

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14 Things We Learned at Supernode: A Conference for Those Who Grow and Scale Partner Ecosystems

Tech Ecosystem Maturity: How to Level up Your Co-selling Workflows

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Tech Ecosystem Maturity: How to Level up Your Co-selling Workflows

From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year

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From Pitch to Partner-Influenced Revenue: How to Build and Scale a Partner Program in One Year

Your Partnerships Team Should Report to Sales (At First)

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Your Partnerships Team Should Report to Sales (At First)

6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team's Growth)

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6 Partnerships Team Org Charts (So You Can Plan Ahead for Your Team's Growth)

8 Ways to Treat Your Co-Selling Partners With R-E-S-P-E-C-T

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8 Ways to Treat Your Co-Selling Partners With R-E-S-P-E-C-T

Need a Steady Momentum of High-Quality Leads? Look No Further Than Your Partner Ecosystem

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Need a Steady Momentum of High-Quality Leads? Look No Further Than Your Partner Ecosystem

Confessions Of A GSI: Here's What GSIs Look For In An ISV Partner

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Confessions Of A GSI: Here's What GSIs Look For In An ISV Partner

WP Engine Used This 7-Stage "Bow-Tie" Funnel to Increase Agency Partners by 50%

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WP Engine Used This 7-Stage "Bow-Tie" Funnel to Increase Agency Partners by 50%

Get Off the Partner Enablement Treadmill

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Get Off the Partner Enablement Treadmill

Work in Sales? A Career in Partnerships Could Help You Make More Money Faster

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Work in Sales? A Career in Partnerships Could Help You Make More Money Faster

2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

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2 Attribution Challenges for Partnership Professionals (and How to Get Ahead of Them)

23% of Companies Co-Selling are Going All In. Here's Why They're Right.

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23% of Companies Co-Selling are Going All In. Here's Why They're Right.

20 Integrations and Chrome Extensions for Partner Managers

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20 Integrations and Chrome Extensions for Partner Managers

10 Facts You Oughta Know if You Work in B2B Partnerships

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10 Facts You Oughta Know if You Work in B2B Partnerships

How to Win Over Your Strategic Partner's Customer Success Team Right Away

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How to Win Over Your Strategic Partner's Customer Success Team Right Away

Crossbeam Has Acquired Partnered. Co-Selling Will Never Be the Same.

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Crossbeam Has Acquired Partnered. Co-Selling Will Never Be the Same.

How to Land Your Next Strategic Partnership (and Build Your Reputation in the Market)

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How to Land Your Next Strategic Partnership (and Build Your Reputation in the Market)

Sharing Partner Data Used To Be Scary. These New Best Practices Can Help.

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Sharing Partner Data Used To Be Scary. These New Best Practices Can Help.

Stop Leaving Partner-Influenced Revenue on the Table. Here's How.

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Stop Leaving Partner-Influenced Revenue on the Table. Here's How.

My $2.6 Billion Ecosystem Fail

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My $2.6 Billion Ecosystem Fail

4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time

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4 Ways Partner-Sourced Leads Outperform Cold Leads Every Time

Every Stat We Have That Proves The Value Of Partnerships and Ecosystem-Led Growth

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Every Stat We Have That Proves The Value Of Partnerships and Ecosystem-Led Growth

Tech Ecosystem Maturity: Are You Influencing Your Company's Product/Feature Roadmap?

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Tech Ecosystem Maturity: Are You Influencing Your Company's Product/Feature Roadmap?

5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)

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5 Partnership Challenges Agencies Face (And How to Tackle Them Head-On)

How to Communicate Effectively With Your Customer Success Team About Partnerships

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How to Communicate Effectively With Your Customer Success Team About Partnerships

Enter the Era of Ecosystem-Led Growth

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Enter the Era of Ecosystem-Led Growth

6 Questions to Answer Before Launching Your Channel Partner Program

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6 Questions to Answer Before Launching Your Channel Partner Program

8 Times Sales Reps Won the Deal by Co-Selling With Partners

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8 Times Sales Reps Won the Deal by Co-Selling With Partners

7 Tips for Co-Selling Like a Supernode

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7 Tips for Co-Selling Like a Supernode

The Most Common Partnership KPIs and Quarterly Targets for 2023

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The Most Common Partnership KPIs and Quarterly Targets for 2023

You Should be Account Mapping at Every Stage of the Customer Lifecycle

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You Should be Account Mapping at Every Stage of the Customer Lifecycle

Getting Dedicated Dev Resources for Integrations is Possible. Here's How.

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Getting Dedicated Dev Resources for Integrations is Possible. Here's How.

Just Because It's Partnership Tech Doesn't Mean It's a PRM

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Just Because It's Partnership Tech Doesn't Mean It's a PRM

Want to Meet Quota? Befriend Your Partner Team

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Want to Meet Quota? Befriend Your Partner Team

Track Churn and You're 3.6x More Likely to Have Dedicated Budget for Integrations

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Track Churn and You're 3.6x More Likely to Have Dedicated Budget for Integrations

No Channel Team? No Sweat. Your Sales Reps are Channel Managers in Disguise

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No Channel Team? No Sweat. Your Sales Reps are Channel Managers in Disguise

The 5 Phases of Co-Selling for Rolling Out Your New Tech Partnership

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The 5 Phases of Co-Selling for Rolling Out Your New Tech Partnership

Meet the Startup Choosing Ecosystem-Led Growth Over Direct Sales

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Meet the Startup Choosing Ecosystem-Led Growth Over Direct Sales

4 Parts Of The Sales Cycle Where Partnerships Can Help

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4 Parts Of The Sales Cycle Where Partnerships Can Help

How to Communicate Effectively With Your Sales Team About Partnerships

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How to Communicate Effectively With Your Sales Team About Partnerships

The Community Mindset: How Building a Customer Community Empowers Partnerships

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The Community Mindset: How Building a Customer Community Empowers Partnerships

Your SaaS Partnership Has Stalled. Now What?

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Your SaaS Partnership Has Stalled. Now What?

Source, Decide, Execute: Your Framework For a Successful Partner Program

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Source, Decide, Execute: Your Framework For a Successful Partner Program

A Hiring Manager's Guide To Partnerships Roles And Job Titles

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A Hiring Manager's Guide To Partnerships Roles And Job Titles

The Awkward Dance: Should You or Your Partner Build the Integration?

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The Awkward Dance: Should You or Your Partner Build the Integration?

How to Communicate Effectively With Your Entire GTM Team and The C-Suite

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How to Communicate Effectively With Your Entire GTM Team and The C-Suite

A 5-Step Guide for Scoping and Qualifying Your First Tech Partners

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A 5-Step Guide for Scoping and Qualifying Your First Tech Partners

The Era of Second-Party Data is Here. Are You Ready?

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The Era of Second-Party Data is Here. Are You Ready?

Crawl, Walk, Run: The Co-Marketing Framework That Will Keep You Sane

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Crawl, Walk, Run: The Co-Marketing Framework That Will Keep You Sane

Tech Ecosystem Maturity: How to Level Up Your Integrations Team

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Tech Ecosystem Maturity: How to Level Up Your Integrations Team

How Demandbase Acquired DemandMatrix in 7 Months After Launching a Partnership

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How Demandbase Acquired DemandMatrix in 7 Months After Launching a Partnership

Attn Ex-Salespeople: Here Are Four Ways to Change From a Sales to Partnerships Mindset

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Attn Ex-Salespeople: Here Are Four Ways to Change From a Sales to Partnerships Mindset

30+ Integration Listing Page Examples for Designing Your Tech Marketplace

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30+ Integration Listing Page Examples for Designing Your Tech Marketplace

Does Partnerships Have a Boredom Problem?

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Does Partnerships Have a Boredom Problem?

Partnerships 101: Sandboxes (And Why You Should Consider Building One)

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Partnerships 101: Sandboxes (And Why You Should Consider Building One)

9 Micro Co-Marketing Motions for Warming Up a Partnership

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9 Micro Co-Marketing Motions for Warming Up a Partnership

The 9-Step Partner Impact Score Methodology for Strategic Co-Selling With Partners

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The 9-Step Partner Impact Score Methodology for Strategic Co-Selling With Partners

The 12 Best Partnership and Business Development Podcasts (So Far)

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The 12 Best Partnership and Business Development Podcasts (So Far)

2 Ways Partner Data Can Inform Your Product Strategy (and Improve Retention)

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2 Ways Partner Data Can Inform Your Product Strategy (and Improve Retention)

15+ Questions to Help Your Sales Reps Master Their Co-Selling Motions

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15+ Questions to Help Your Sales Reps Master Their Co-Selling Motions

20+ Interview Questions for Hiring Your First Tech Partner Manager

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20+ Interview Questions for Hiring Your First Tech Partner Manager

How We Use Partner Data to Drive Conversions and Product-Led Growth

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How We Use Partner Data to Drive Conversions and Product-Led Growth

Map Your Partner's Org Chart & Boost Partner-Sourced Revenue by 40%

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Map Your Partner's Org Chart & Boost Partner-Sourced Revenue by 40%

Getting Started with Ecosystem-Led Growth: Your First 3 Plays

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Getting Started with Ecosystem-Led Growth: Your First 3 Plays

25 Articles Showing the Business Impact of Partnerships (Bring These to Your CEO)

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25 Articles Showing the Business Impact of Partnerships (Bring These to Your CEO)

How to be a Customer-Obsessed Partner Manager

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How to be a Customer-Obsessed Partner Manager

The Partner Tiers Cheat Sheet: Benefits, Drawbacks, and Checklists

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The Partner Tiers Cheat Sheet: Benefits, Drawbacks, and Checklists

Your Best Deals Could Come From Your Existing Accounts. Here are 3 Ways to Win With Customers.

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Your Best Deals Could Come From Your Existing Accounts. Here are 3 Ways to Win With Customers.

How RingCentral Built an Internal Culture of Partnerships

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How RingCentral Built an Internal Culture of Partnerships

Attn AEs: Your Partner Ecosystem Can Help You Close Millions in End-of-Quarter Opportunities

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Attn AEs: Your Partner Ecosystem Can Help You Close Millions in End-of-Quarter Opportunities

The Enablement Program That Can Help You Boost Agency Partner Retention by 70%

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The Enablement Program That Can Help You Boost Agency Partner Retention by 70%

Advanced Crossbeam: Too Many CRMs? Here's How to Sort it All Out.

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Advanced Crossbeam: Too Many CRMs? Here's How to Sort it All Out.

The Anatomy Of A Partnership: A Partner Lead Versus A Cold Lead

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The Anatomy Of A Partnership: A Partner Lead Versus A Cold Lead

The 7 Metrics That Prove the Business Impact of Your Tech Integrations

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The 7 Metrics That Prove the Business Impact of Your Tech Integrations

SaaS Reseller Partnerships: What They Are & How They Work

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SaaS Reseller Partnerships: What They Are & How They Work

It's Time for the Other CEO: Chief Ecosystem Officer

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It's Time for the Other CEO: Chief Ecosystem Officer

The 7 Filters You Need for Your Agency Partner Directory

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The 7 Filters You Need for Your Agency Partner Directory

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