Booking.com Increases Web Traffic Lead Over Peers: Q2 Earnings Preview
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Jim Corridore Jim Corridore
Booking.com Increases Web Traffic Lead Over Peers: Q2 Earnings Preview
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Website traffic and conversion data (the percentage of visits that end in a purchase) were strong for Booking.com in Q2 2022, which could translate into strong financial performance when the company reports Q2 results on August 3. The online travel agency (OTA) industry as a whole is seeing steady growth, but Booking.com has performed better than its peers in recent months.

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