Why some breakthrough ideas don't break through
Associated with
Drew Pearce Drew Pearce
justin tran justin tran
7 min read
Why some breakthrough ideas don't break through

Before Amazon, Netflix, and iPhone became part of our everyday lives, there were predecessors with comparable ideas that broke new ground, but didn't take root.
Why do some businesses not reap the rewards of having a world-changing idea, or even being first-to-market? In some cases, the missing ingredient is more fundamental than funding or finding the idea first.

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