Building Relationships With Your Customers' Customers
Associated with
James Lloyd (He/him) James Lloyd (He/him)
Posted Oct 27, 2020 35 min read
Building Relationships With Your Customers' Customers

  Apple Podcasts | Google Podcasts | Stitcher | Spotify   If your company is, say, a data and technology platform in the healthcare space, you can't solely focus on healthcare tech vendors as your customers. You also have to focus on your customers' customers. In this case, health systems. While some of your customers in one segment have grown extensively in one month, some of your customers in the other segment have had their entire information technology department furloughed. The problems, opportunities, desired outcomes, and ideal customer experiences are myriad. You must build relationships and provide customer experiences that serve both your customers and their customers. Our guest on this episode of The Customer Experience Podcast, James Lloyd, cofounded his company six years ago. But it didn't look anything like it does today. In working directly with healthcare software vendors, he also builds relationships with those vendors' customers, which are health systems. It's a flywheel model designed to help both the vendors and the health systems thrive. James Lloyd is cofounder and Chief Technology Officer at Redox, a data and technology platform in the healthcare industry. His company's goal is to carry the burden of building a product in ...