Ethan Beute
Ethan Beute Claimed

Ethan Beute

Followed by members
Wall Street Journal bestseller: Human-Centered Communication 📖 Learn to break through ever-increasing digital noise and pollution, build trust and engagement, and grow reputation and revenue.

Goals:
👋🏾 To help you communicate, connect, and convert in a more personal and human way
☀️ To wake up every day excited to make things and to make things more effective
👪 To invest in my family
🌳 To be outside
💰 To require less, spend less, and give more
🌎 To leave things better than I found them

Specialty Short List:
🎧 Podcast host - The Customer Experience Podcast.
🎓 Educator - content writer, producer, and editor; speaker and presenter.
📙 Author - Rehumanize Your Business (Wiley, 2019).
📒 Author - Human-Centered Communication (Fast Company Press, 2021).
🔬 Marketing strategist. Messaging specialist. Branding enthusiast.
🎯 Multi-channel and multi-media campaign builder.

Specialty Longer List:
Content creation | Collaborative participation | Teaching & training | Listening | Connecting goals to strategies to tactics | Short form promotional messaging | Speaking - particularly when well-versed and personally passionate about the topic | Writing - particularly with brevity and clarity | Quipping | Collecting, arranging, processing and editing words and images | Adobe Creative Cloud - Premiere, AfterEffects, Photoshop | Also, I've run TONS of email marketing to engage, educate, and nurture.

Brief History:
After a year of driving a full-sized school bus to two dozen cities (story in the Experience section of my profile), I spent a dozen years leading marketing teams inside local television stations in Grand Rapids (MI), Chicago, and Colorado Springs. As boredom with the work crept in, I earned an MBA and did project work for a variety of companies to explore interests and identify transferrable skills. In that process, I connected deeply with the team and mission of a bootstrapped software startup, BombBomb.

When I joined BombBomb, we had fewer than 10 employees. Since then, we've enjoyed +2,000% growth in team size, +32,000% growth in customer size, and +52,000% growth in revenue. We're a team of 125 people (based in downtown Colorado Springs but also distributed) who are on a mission to rehumanize people who've been dehumanized by system or circumstance; we're funding the effort by helping people rehumanize their business communication with video email and video messages.

I've now spent a decade helping people enjoy clearer communication, human connection, and higher conversion by replacing some of their faceless, digital communication with simple, personal video messages in emails, text messages, LinkedIn messages, Slack messages, and similar. I've sent more than 14,000 videos myself and co-authored two (and a half) books on the what, why, who, when, and how of this "relationships through video" movement.

#CustomerExperience
#HumanConnection
#HumanCentered
#SalesProcess
#VideoTraining
#VideoTips

Most engaged

The 4 A's of Customer Experience
Article
8 Drip Tips for a Better Email Drip Campaign
Article
10 Rules for Building a Category and Building a Community
Podcast Episode
Ethan Beute on How Video for Sales Makes You The Differentiator on The Buyer Enablement Podcast
Podcast Episode
How to Start Re-Humanizing Your Online Business Today
Podcast Episode
How to make your sales pitch work: Discover how to pitch less and close more.
Article
Delivering Connected CX By Improving Go-To-Market Strategy
Article
5 Ways to Create An Engaging Podcast
Article
Being Human: How Brands Can Build Trust and Connections In A New World
Webinar
 Building A Strong Human-Centered Emotional Connection with Employees and Customers with Ethan Beute
Podcast Episode

Latest Content

The Power of Human Connection: Async Video Messaging to Humanize Business Communication
Article
Streamline Your Workflow with BombBomb's Async Video Messaging: Overcoming Cumbersome Processes
Article
Drive Measurable Business Results at Scale with Async Video Messaging
Article
Human Connection and Emotional Impact in EX and CX
Podcast Episode
The Future of Business Communication: Async Video Messaging
Article
Personalizing the Path to Homeownership
Podcast Episode
Personalizing the Path to Homeownership
Podcast Episode
Creating Human Connection Within a Global Ecosystem
Podcast Episode
Building a More Trusting and Human Internet | Video Email using Gmail, Mobile, and Web | BombBomb.com
Podcast Episode
Showing Your Work in the Age of AI
Podcast Episode
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Goals:
👋🏾 To help you communicate, connect, and convert in a more personal and human way
☀️ To wake up every day excited to make things and to make things more effective
👪 To invest in my family
🌳 To be outside
💰 To require less, spend less, and give more
🌎 To leave things better than I found them

Specialty Short List:
🎧 Podcast host - The Customer Experience Podcast.
🎓 Educator - content writer, producer, and editor; speaker and presenter.
📙 Author - Rehumanize Your Business (Wiley, 2019).
📒 Author - Human-Centered Communication (Fast Company Press, 2021).
🔬 Marketing strategist. Messaging specialist. Branding enthusiast.
🎯 Multi-channel and multi-media campaign builder.

Specialty Longer List:
Content creation | Collaborative participation | Teaching & training | Listening | Connecting goals to strategies to tactics | Short form promotional messaging | Speaking - particularly when well-versed and personally passionate about the topic | Writing - particularly with brevity and clarity | Quipping | Collecting, arranging, processing and editing words and images | Adobe Creative Cloud - Premiere, AfterEffects, Photoshop | Also, I've run TONS of email marketing to engage, educate, and nurture.

Brief History:
After a year of driving a full-sized school bus to two dozen cities (story in the Experience section of my profile), I spent a dozen years leading marketing teams inside local television stations in Grand Rapids (MI), Chicago, and Colorado Springs. As boredom with the work crept in, I earned an MBA and did project work for a variety of companies to explore interests and identify transferrable skills. In that process, I connected deeply with the team and mission of a bootstrapped software startup, BombBomb.

When I joined BombBomb, we had fewer than 10 employees. Since then, we've enjoyed +2,000% growth in team size, +32,000% growth in customer size, and +52,000% growth in revenue. We're a team of 125 people (based in downtown Colorado Springs but also distributed) who are on a mission to rehumanize people who've been dehumanized by system or circumstance; we're funding the effort by helping people rehumanize their business communication with video email and video messages.

I've now spent a decade helping people enjoy clearer communication, human connection, and higher conversion by replacing some of their faceless, digital communication with simple, personal video messages in emails, text messages, LinkedIn messages, Slack messages, and similar. I've sent more than 14,000 videos myself and co-authored two (and a half) books on the what, why, who, when, and how of this "relationships through video" movement.

#CustomerExperience
#HumanConnection
#HumanCentered
#SalesProcess
#VideoTraining
#VideoTips

89
articles
1
case study
223
podcast episodes
1
toolkit
37
videos
7
webinars