How increased blog traffic 1,570% in 3 months.
Associated with
Zoe Averbuch Zoe Averbuch
James Scherer James Scherer
How increased blog traffic 1,570% in 3 months.
MarketMuse Claimed MarketMuse
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Learn how they dramatically increased their publication cadence without sacrificing quality and saw a 1,570% increase in organic search traffic.
Before the SEO and content team at ramped up its content efforts, most of the company's customer acquisition efforts came via paid traffic. While this was effective, they wanted to have a more consistent way to bring qualified traffic to the site without relying on paid search.

By hiring strong writers, building a process to make them self-sufficient, and using MarketMuse's AI to handle as much of the heavy lifting as possible, they succeeded in hitting the goal of publishing 100 pieces of content per month.

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