What's In A Name? "Product" Versus "Service"
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Charles Betz Charles Betz
Posted Sep 20, 2021 11 min read
What's In A Name? "Product" Versus "Service"

"What's in a name? That which we call a rose By any other name would smell as sweet." - William Shakespeare, Romeo and Juliet, Act 2, Scene 2 One conversation I've found myself in over the past 20 years is the debate over IT portfolio terminology: Application Service Product Platform Why is this important? Because organizations use [...]

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