3 min read
How to Win Over Gen Z with Influencer Marketing

Gen Z has completely changed the game when it comes to social selling. What's important to this unique generation? What makes them feel connected to your brands, stop scrolling, or make a purchase?
Learn how to improve your Gen Z-focused influencer marketing strategy with Celebrity Makeup Artist & Content Creator, Melissa Murdick, and Alanna Marder, Senior Director of Integrated Marketing and Communications at SEED Beauty.