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Adopting a Buying Group Motion in 4 Essential Phases
Adopting a Buying Group Motion in 4 Essential Phases
Jun 12, 2024
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Palo Alto Networks Sees Revenue Increases with Buying Groups Strategy
Palo Alto Networks Sees Revenue Increases with Buying Groups Strategy
Sep 24, 2024
Case Study
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OpsStars 2024: Award-Winning Ops Stories
OpsStars 2024: Award-Winning Ops Stories
Dec 10, 2024
eBook
LeanData Claimed LeanData
5 Proven Strategies for Converting Event Attendees into Leads
5 Proven Strategies for Converting Event Attendees into Leads
Nov 23, 2024
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Content Marketing: The Secret Weapon of Sales Superstars
Content Marketing: The Secret Weapon of Sales Superstars
Jul 16, 2024
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The Juice Claimed The Juice
Brand-Demand Synergy and Rethinking MQLs with Matt Lyman, LeanData
Brand-Demand Synergy and Rethinking MQLs with Matt Lyman, LeanData
Sep 12, 2024
Podcast Episode
The Juice Claimed The Juice
Content Marketing: The Secret Weapon of Sales Superstars
Content Marketing: The Secret Weapon of Sales Superstars
Jul 16, 2024
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LeanData Claimed LeanData
5 Proven Strategies for Converting Event Attendees into Leads
5 Proven Strategies for Converting Event Attendees into Leads
Nov 23, 2024
Article
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If Not MQLs, Then What? The Metrics of B2B Buying Groups
If Not MQLs, Then What? The Metrics of B2B Buying Groups
Dec 12, 2024
Article
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TOPO Research: Revenue Operations Framework
TOPO Research: Revenue Operations Framework
Aug 19, 2021
Report
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Marketing and Sales are out of sync.
Unlocked
Marketing and Sales are out of sync.
Oct 16, 2024
eBook
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OpsStars 2024: Award-Winning Ops Stories
OpsStars 2024: Award-Winning Ops Stories
Dec 10, 2024
eBook
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LeanData for Post Sales Use Cases
LeanData for Post Sales Use Cases
Oct 29, 2024
eBook
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B2B Buying Groups Motion Tech Stack Map
B2B Buying Groups Motion Tech Stack Map
Dec 16, 2024
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2025 ABM Playbook: 5 Tactics to Stay Ahead
2025 ABM Playbook: 5 Tactics to Stay Ahead
Nov 21, 2024
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B2B Buying Groups Motion Tech Stack Map
B2B Buying Groups Motion Tech Stack Map
Dec 16, 2024
Infographic
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Mastering Post-Sales Operations with Exceptional Customer Experiences
Mastering Post-Sales Operations with Exceptional Customer Experiences
Dec 13, 2024
Article
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If Not MQLs, Then What? The Metrics of B2B Buying Groups
If Not MQLs, Then What? The Metrics of B2B Buying Groups
Dec 12, 2024
Article
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OpsStars 2024: Award-Winning Ops Stories
OpsStars 2024: Award-Winning Ops Stories
Dec 10, 2024
eBook
LeanData Claimed LeanData
LeanData vs. Traction Complete: Which is Better for Lead Routing?
LeanData vs. Traction Complete: Which is Better for Lead Routing?
Dec 02, 2024
Article
LeanData Claimed LeanData
The Evolving Role of BDRs in a B2B Buying Groups Motion
The Evolving Role of BDRs in a B2B Buying Groups Motion
Nov 25, 2024
Article
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5 Proven Strategies for Converting Event Attendees into Leads
5 Proven Strategies for Converting Event Attendees into Leads
Nov 23, 2024
Article
LeanData Claimed LeanData
2025 ABM Playbook: 5 Tactics to Stay Ahead
2025 ABM Playbook: 5 Tactics to Stay Ahead
Nov 21, 2024
Webinar
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Force Matches to Specific Accounts
Force Matches to Specific Accounts
Nov 21, 2024
Video
LeanData Claimed LeanData
Adding Edges for Routing Prioritization
Adding Edges for Routing Prioritization
Nov 21, 2024
Video

Articles

377
Mastering Post-Sales Operations with Exceptional Customer Experiences
Mastering Post-Sales Operations with Exceptional Customer Experiences
If Not MQLs, Then What? The Metrics of B2B Buying Groups
If Not MQLs, Then What? The Metrics of B2B Buying Groups
LeanData vs. Traction Complete: Which is Better for Lead Routing?
LeanData vs. Traction Complete: Which is Better for Lead Routing?
The Evolving Role of BDRs in a B2B Buying Groups Motion
The Evolving Role of BDRs in a B2B Buying Groups Motion
5 Proven Strategies for Converting Event Attendees into Leads
5 Proven Strategies for Converting Event Attendees into Leads
Improve Post Sale Experiences: Interactive Tour
Improve Post Sale Experiences: Interactive Tour
Why Customers Are Choosing LeanData's BookIt Over Chili Piper
Why Customers Are Choosing LeanData's BookIt Over Chili Piper
Why Businesses Choose LeanData BookIt for Meeting Scheduling
Why Businesses Choose LeanData BookIt for Meeting Scheduling
From AI to Buying Groups: Takeaways from OpsStars & Dreamforce 2024
From AI to Buying Groups: Takeaways from OpsStars & Dreamforce 2024
LeanData vs ZoomInfo Operations/Ringlead: Which is Better?
LeanData vs ZoomInfo Operations/Ringlead: Which is Better?
Best B2B Tech Tools for a Buying Groups Motion
Best B2B Tech Tools for a Buying Groups Motion
The Buying Groups Adoption Journey
The Buying Groups Adoption Journey
First Look: 2024 OpsStars Awards Finalists Unveiled
First Look: 2024 OpsStars Awards Finalists Unveiled
Buying Groups & Intent Signals: Creating an Operational Pilot in 3 Steps
Buying Groups & Intent Signals: Creating an Operational Pilot in 3 Steps
Top 5 Sales Tools for your Sales Tech Stack: A Seller's Perspective
Top 5 Sales Tools for your Sales Tech Stack: A Seller's Perspective
Buying Groups, Buying Groups, Buying Groups! What's all the buzz about?
Buying Groups, Buying Groups, Buying Groups! What's all the buzz about?
Understanding the Dynamics of Buying Groups in B2B Sales
Understanding the Dynamics of Buying Groups in B2B Sales
Converting to a Contact-Only Model in Salesforce Using LeanData
Converting to a Contact-Only Model in Salesforce Using LeanData
4 B2B Go-to-Market Efficiency Trends to Watch in 2024
4 B2B Go-to-Market Efficiency Trends to Watch in 2024
Opportunity-Centric Buying Groups, the New B2B Sales Strategy
Opportunity-Centric Buying Groups, the New B2B Sales Strategy
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Case Studies

88
Palo Alto Networks Sees Revenue Increases with Buying Groups Strategy
Palo Alto Networks Sees Revenue Increases with Buying Groups Strategy
Is Your Organization Ready for a Buying Group Motion?
Is Your Organization Ready for a Buying Group Motion?
Bitrise Revs Up Lead Routing and Meeting Scheduling with LeanData
Bitrise Revs Up Lead Routing and Meeting Scheduling with LeanData
Rebuy Scales Revenue Operations with the LeanData Platform
Rebuy Scales Revenue Operations with the LeanData Platform
Mike's Story: Automating Complex Sales Processes
Mike's Story: Automating Complex Sales Processes
Hillary's Story: Why LeanData Is a de Facto Standard
Hillary's Story: Why LeanData Is a de Facto Standard
Clockwise Supports PLG Motion with LeanData Revenue Orchestration
Clockwise Supports PLG Motion with LeanData Revenue Orchestration
How LeanData Acts as the Foundation of Spekit's Integrated Tech Stack
How LeanData Acts as the Foundation of Spekit's Integrated Tech Stack
How Channel99 Made LeanData the Backbone of Their CRM
How Channel99 Made LeanData the Backbone of Their CRM
Snowflake Scales Account Based Plays with LeanData Revenue Orchestration
Snowflake Scales Account Based Plays with LeanData Revenue Orchestration
Marchex Accelerates Time-to-Revenue Using LeanData
Marchex Accelerates Time-to-Revenue Using LeanData
LeanData & Salesloft Integration - LeanData
LeanData & Salesloft Integration - LeanData
Time-Based Routing - LeanData
Time-Based Routing - LeanData
Account Routing With LeanData - LeanData
Account Routing With LeanData - LeanData
Hitachi Vantara Improves Sales Processes Using LeanData - LeanData
Hitachi Vantara Improves Sales Processes Using LeanData - LeanData
Xactly Improves Sales Efficiency with LeanData Matching and Lead Routing
Xactly Improves Sales Efficiency with LeanData Matching and Lead Routing
How Maxio's RevOps Team Used LeanData to Stay Nimble As They Merged Two Companies - LeanData
How Maxio's RevOps Team Used LeanData to Stay Nimble As They Merged Two Companies - LeanData
Everbridge Enhances Lead Management and Improves Buying Experience - LeanData
Everbridge Enhances Lead Management and Improves Buying Experience - LeanData
Global Workforce Management Leader Powers Revenue Process Transformation with LeanData
Global Workforce Management Leader Powers Revenue Process Transformation with LeanData
Saviynt Sees 53% Increase in Lead-to-Account Matches, Saving 5 Hours Per Week with LeanData
Saviynt Sees 53% Increase in Lead-to-Account Matches, Saving 5 Hours Per Week with LeanData
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eBooks

60
🧃
OpsStars 2024: Award-Winning Ops Stories
OpsStars 2024: Award-Winning Ops Stories
The Ultimate BookIt Deep Dive
Unlocked
The Ultimate BookIt Deep Dive
LeanData for Post Sales Use Cases
LeanData for Post Sales Use Cases
🧃
Marketing and Sales are out of sync.
Unlocked
Marketing and Sales are out of sync.
Buying Groups Blueprint Solution Brief
Unlocked
Buying Groups Blueprint Solution Brief
BookIt for Forms - LeanData
BookIt for Forms - LeanData
2020 OpsStars Awards: OpsStar of the Year
2020 OpsStars Awards: OpsStar of the Year
BookIt - Automated Scheduling by LeanData
BookIt - Automated Scheduling by LeanData
Build vs. Buy for Lead Management: What's Best for Your Tech Stack? - LeanData
Build vs. Buy for Lead Management: What's Best for Your Tech Stack? - LeanData
Opportunity Routing With LeanData - LeanData
Opportunity Routing With LeanData - LeanData
LeanData & Slack Integration
LeanData & Slack Integration
LeanData & Salesforce Sales Engagement Integration
LeanData & Salesforce Sales Engagement Integration
LeanData & Sales Intelligence Integrations
LeanData & Sales Intelligence Integrations
2020 OpsStars Awards: Lead Management Program Transformation of the Year
2020 OpsStars Awards: Lead Management Program Transformation of the Year
2022 OpsStars Awards: Buyer Experience Impact of the Year - LeanData
2022 OpsStars Awards: Buyer Experience Impact of the Year - LeanData
2020 OpsStars Awards: A Compilation of Award-Winning Ops Stories
2020 OpsStars Awards: A Compilation of Award-Winning Ops Stories
2020 OpsStars Awards: Highest ROI Program of the Year
2020 OpsStars Awards: Highest ROI Program of the Year
2020 OpsStars Awards: Account-Based Marketing Program of the Year
2020 OpsStars Awards: Account-Based Marketing Program of the Year
Most Cutting-Edge Ops Program of the Year - LeanData
Most Cutting-Edge Ops Program of the Year - LeanData
Realigning Sales & Marketing to Succeed in Today's New B2B Marketplace
Realigning Sales & Marketing to Succeed in Today's New B2B Marketplace
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Infographics

12

Podcast Episodes

11
Brand-Demand Synergy and Rethinking MQLs with Matt Lyman, LeanData
Brand-Demand Synergy and Rethinking MQLs with Matt Lyman, LeanData
The Business Case for Buying Groups
The Business Case for Buying Groups
DMN Podcast: Sara McNamara, Sr. Marketing Operations Manager at Cloudera
DMN Podcast: Sara McNamara, Sr. Marketing Operations Manager at Cloudera
DMN Podcast: Kerry Cunningham of SiriusDecisions on what it takes to do RevOps right
DMN Podcast: Kerry Cunningham of SiriusDecisions on what it takes to do RevOps right
DMN Podcast: Hilary Headlee, Head of Sales Ops & Enablement at Zoom
DMN Podcast: Hilary Headlee, Head of Sales Ops & Enablement at Zoom
DMN Podcast: Franco Anzini, VP of RevOps at Malwarebytes, says RevOps is coming, like it or not
DMN Podcast: Franco Anzini, VP of RevOps at Malwarebytes, says RevOps is coming, like it or not
DMN Podcast: Evan Liang, CEO of LeanData, on the opportunities around RevOps
DMN Podcast: Evan Liang, CEO of LeanData, on the opportunities around RevOps
DMN Podcast: Craig Rosenberg, co-founder and chief analyst at TOPO, says RevOps is a B2B must-have
DMN Podcast: Craig Rosenberg, co-founder and chief analyst at TOPO, says RevOps is a B2B must-have
DMN Podcast: A.J. Gandhi of RingCentral describes an organic RevOps journey
DMN Podcast: A.J. Gandhi of RingCentral describes an organic RevOps journey
2019 is a Quarter Away. How to Avoid Chaos During Forecasting and Planning Season
2019 is a Quarter Away. How to Avoid Chaos During Forecasting and Planning Season
The Revenue Engine Podcast: An Interview with Evan Liang of LeanData | LeanData
The Revenue Engine Podcast: An Interview with Evan Liang of LeanData | LeanData

Reports

8

Toolkits

5

Videos

249
Force Matches to Specific Accounts
Force Matches to Specific Accounts
Adding Edges for Routing Prioritization
Adding Edges for Routing Prioritization
Turn Buyer Signals into Buying Decisions
Turn Buyer Signals into Buying Decisions
Add an Incremental Counter Field to your Records
Add an Incremental Counter Field to your Records
Sales AI Deep Dive: The Latest AI Vendors, Capabilities, and Trends Impacting Pipeline Generation
Sales AI Deep Dive: The Latest AI Vendors, Capabilities, and Trends Impacting Pipeline Generation
Navigating the Maze: Choosing the Right Tech Stack for Revenue Operations
Navigating the Maze: Choosing the Right Tech Stack for Revenue Operations
Measure What (Really) Matters: The Metrics of Buying Groups
Measure What (Really) Matters: The Metrics of Buying Groups
Transforming Sales with AI: Meet 1mind and TOFU
Transforming Sales with AI: Meet 1mind and TOFU
Building a Data Playbook -Why every RevOps leader needs one and how to ensure you're getting the right data for your team
Building a Data Playbook -Why every RevOps leader needs one and how to ensure you're getting the right data for your team
Leveraging AI for Commercial Acceleration: Insights from NVIDIA and Bain
Leveraging AI for Commercial Acceleration: Insights from NVIDIA and Bain
Buying Groups in Practice: Combining Technology and GTM Strategy
Buying Groups in Practice: Combining Technology and GTM Strategy
Scaling Your GTM Org with AI Workers
Scaling Your GTM Org with AI Workers
The Operational Infrastructure Powering Cognism's 70% YoY Growth
The Operational Infrastructure Powering Cognism's 70% YoY Growth
How to Create the Superhuman SDR
How to Create the Superhuman SDR
Achieving Revenue Growth through Buying Groups at Palo Alto Networks
Achieving Revenue Growth through Buying Groups at Palo Alto Networks
Buying Groups with Forrester's Terry Flaherty: From Strategy to Business Case
Buying Groups with Forrester's Terry Flaherty: From Strategy to Business Case
Pool member not available? Assign a record to their manager.
Pool member not available? Assign a record to their manager.
Creating Notification Snippets with Variables
Creating Notification Snippets with Variables
Reporting on Specific Graph Branches
Reporting on Specific Graph Branches
Manage Volume with Recurring Routing Jobs
Manage Volume with Recurring Routing Jobs
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Webinars

183
2025 ABM Playbook: 5 Tactics to Stay Ahead
2025 ABM Playbook: 5 Tactics to Stay Ahead
Selling the Way Business Buys: Introducing Buying Groups
Selling the Way Business Buys: Introducing Buying Groups
OpsStars 2024 Keynote: RevOps Contradictions; Navigating the Paradoxes in Today's Uncertain Environment
OpsStars 2024 Keynote: RevOps Contradictions; Navigating the Paradoxes in Today's Uncertain Environment
REPORT INSIGHTS: Cracking the Code of GTM Efficiency in 2024
REPORT INSIGHTS: Cracking the Code of GTM Efficiency in 2024
Content Marketing: The Secret Weapon of Sales Superstars
Content Marketing: The Secret Weapon of Sales Superstars
Optimizing Leads & Conversions with Cognism and LeanData
Optimizing Leads & Conversions with Cognism and LeanData
How to Book More Qualified Sales Meetings in 2024
How to Book More Qualified Sales Meetings in 2024
3 Ways to Maximize Returns for Your Next Event
3 Ways to Maximize Returns for Your Next Event
New Year, New Processes: Simple Ways to Clean (and Maintain!) Your Data
New Year, New Processes: Simple Ways to Clean (and Maintain!) Your Data
Sleighing Success: 3 Keys to Renewing Revenue in 2024
Sleighing Success: 3 Keys to Renewing Revenue in 2024
DocuSign Keeps Vital Businesses Moving Forward with High-Velocity Lead Response Strategy
DocuSign Keeps Vital Businesses Moving Forward with High-Velocity Lead Response Strategy
How Speed to Context Changes Your Rev Game
How Speed to Context Changes Your Rev Game
Fireside Chat with NCR: Successfully Navigating Change in the Enterprise
Fireside Chat with NCR: Successfully Navigating Change in the Enterprise
Maximizing Success: Getting the Most Out of Your Event Strategy - LeanData
Maximizing Success: Getting the Most Out of Your Event Strategy - LeanData
Scaling Lead Management to Meet an Unprecedented Time - LeanData
Scaling Lead Management to Meet an Unprecedented Time - LeanData
STEAL THAT PLAYBOOK: 3 Killer Strategies for High-Octane Co-Selling
STEAL THAT PLAYBOOK: 3 Killer Strategies for High-Octane Co-Selling
Grit, Perseverance and AI: Keys to Becoming an Olympian of Forecasting
Grit, Perseverance and AI: Keys to Becoming an Olympian of Forecasting
Conversations Over Clicks: Use Conversational AI to Increase Nurture Engagement
Conversations Over Clicks: Use Conversational AI to Increase Nurture Engagement
2021 OPENING KEYNOTE - Electricity and Flow: The Future of Customer Experience
2021 OPENING KEYNOTE - Electricity and Flow: The Future of Customer Experience
How Modern Revenue Leaders Go to Market
How Modern Revenue Leaders Go to Market
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LeanData Interactive Tours LeanData Interactive Tours
LeanData Interactive Tours
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Salesforce Routing & Flows Salesforce Routing & Flows
Salesforce Routing & Flows
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Buying Groups Buying Groups
Buying Groups
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LeanData is the gold standard in Revenue Orchestration, equipping today’s growth leaders with the fully integrated solution they need to thrive in the buyer-directed world of modern B2B selling.

Meet our Platform: Revenue Orchestration and Automated Scheduling. Revenue Orchestration is the easiest way to automate and connect every step of your revenue process, from initial buyer intent to upsells. Scheduling provides friction-free meeting automation for every stage of the buyer journey.

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377
articles
88
case studies
60
ebooks
12
infographics
11
podcast episodes
8
reports
5
toolkits
249
videos
183
webinars