LiveRamp's Clean Room Technology Boosts CTV Measurement Through Microsoft Integration
Posted Feb 27, 2024 2 min read
LiveRamp's Clean Room Technology Boosts CTV Measurement Through Microsoft Integration

We're excited to announce an expanded relationship with Microsoft Advertising to enhance connected TV measurement using the LiveRamp Clean Room, powered by Habu. This integration builds on our years of collaboration with Microsoft Advertising to enable connectivity and the ability for our joint customers to seamlessly connect their first, second, and third-party data across Microsoft properties.

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