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EMARKETER Analyst Report: Ad Measurement Trends
EMARKETER Analyst Report: Ad Measurement Trends
Jan 22, 2025
eBook
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Leveraging Snap's Conversions API to Unlock New Reach and Measurement Capabilities
Leveraging Snap's Conversions API to Unlock New Reach and Measurement Capabilities
Jun 10, 2024
Article
LiveRamp LiveRamp
Identity: A Marketer's Key to Customer Personalization
Identity: A Marketer's Key to Customer Personalization
Nov 14, 2024
Video
LiveRamp LiveRamp
Data Collaboration: A critical next step in the Travel & Hospitality digital frontier
Data Collaboration: A critical next step in the Travel & Hospitality digital frontier
Nov 22, 2024
Article
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Measurement: How to Prove Marketing ROI
Measurement: How to Prove Marketing ROI
Sep 22, 2024
Video
LiveRamp LiveRamp
Giant Eagle Unifies and Measures Ad Performance Across Paid and Owned Channels
Giant Eagle Unifies and Measures Ad Performance Across Paid and Owned Channels
Feb 19, 2025
Case Study
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Indeed Connects More Job Seekers to Their Next Best Role with LiveRamp
Indeed Connects More Job Seekers to Their Next Best Role with LiveRamp
Jul 17, 2024
Case Study
LiveRamp LiveRamp
Interoperability means consolidation, not fragmentation
Interoperability means consolidation, not fragmentation
Dec 22, 2024
Article
LiveRamp LiveRamp
Deliver Next-Generation Customer Experiences with LiveRamp Identity in Databricks Marketplace
Deliver Next-Generation Customer Experiences with LiveRamp Identity in Databricks Marketplace
Mar 21, 2024
Article
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From First-Party Data to Deeper Ad Personalization: A Guide to Data Activation
From First-Party Data to Deeper Ad Personalization: A Guide to Data Activation
Oct 22, 2024
Article

Latest Content

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Marketers' North Star for navigating unpredictable times in AI
Marketers' North Star for navigating unpredictable times in AI
Sep 14, 2025
Article
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5 Considerations for Evaluating an Identity Resolution Tool
5 Considerations for Evaluating an Identity Resolution Tool
Sep 14, 2025
Article
LiveRamp LiveRamp
Regulation, Omnichannel, and AI: Why Fierce Pharma Week Matters More Than Eve
Regulation, Omnichannel, and AI: Why Fierce Pharma Week Matters More Than Eve
Sep 14, 2025
Article
LiveRamp LiveRamp
AI Agents in Marketing: What They Are, Why They Matter, and How to Prepare
AI Agents in Marketing: What They Are, Why They Matter, and How to Prepare
Sep 14, 2025
Article
LiveRamp LiveRamp
How we're enabling the leading AI ecosystem for marketers
How we're enabling the leading AI ecosystem for marketers
Sep 07, 2025
Article
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LiveRamp's Response to Salesloft's Drift Security Incident
LiveRamp's Response to Salesloft's Drift Security Incident
Sep 07, 2025
Article
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Prescribing Personalization: How Hospitals Can Improve Patient Care and Loyalty
Prescribing Personalization: How Hospitals Can Improve Patient Care and Loyalty
Sep 05, 2025
Article
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A Guide to CTV Ad Measurement: 10 Metrics Worth Tracking
A Guide to CTV Ad Measurement: 10 Metrics Worth Tracking
Sep 03, 2025
Article
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What to Look for in a Data Clean Room Provider: A Guide
What to Look for in a Data Clean Room Provider: A Guide
Aug 26, 2025
Article
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AI's Reset Era: Building the Future Together
AI's Reset Era: Building the Future Together
Aug 18, 2025
Article

Articles

137
AI Agents in Marketing: What They Are, Why They Matter, and How to Prepare
AI Agents in Marketing: What They Are, Why They Matter, and How to Prepare
Marketers' North Star for navigating unpredictable times in AI
Marketers' North Star for navigating unpredictable times in AI
5 Considerations for Evaluating an Identity Resolution Tool
5 Considerations for Evaluating an Identity Resolution Tool
Regulation, Omnichannel, and AI: Why Fierce Pharma Week Matters More Than Eve
Regulation, Omnichannel, and AI: Why Fierce Pharma Week Matters More Than Eve
How we're enabling the leading AI ecosystem for marketers
How we're enabling the leading AI ecosystem for marketers
LiveRamp's Response to Salesloft's Drift Security Incident
LiveRamp's Response to Salesloft's Drift Security Incident
Prescribing Personalization: How Hospitals Can Improve Patient Care and Loyalty
Prescribing Personalization: How Hospitals Can Improve Patient Care and Loyalty
A Guide to CTV Ad Measurement: 10 Metrics Worth Tracking
A Guide to CTV Ad Measurement: 10 Metrics Worth Tracking
What to Look for in a Data Clean Room Provider: A Guide
What to Look for in a Data Clean Room Provider: A Guide
AI's Reset Era: Building the Future Together
AI's Reset Era: Building the Future Together
CDP vs. DMP: Understanding the Key Differences
CDP vs. DMP: Understanding the Key Differences
Building Retail Media Success: 4 Key Insights from Expert Guests Walgreens Advertising Group and Forrester Research
Building Retail Media Success: 4 Key Insights from Expert Guests Walgreens Advertising Group and Forrester Research
The Power of Connectivity: How LiveRamp Builds Bridges to Better Customer Experiences
The Power of Connectivity: How LiveRamp Builds Bridges to Better Customer Experiences
Smart Marketing: The Secret to Success in Any Economy
Smart Marketing: The Secret to Success in Any Economy
Collaboration Spotlight: How Comcast Unlocks Real Results in Data-Driven TV
Collaboration Spotlight: How Comcast Unlocks Real Results in Data-Driven TV
How to Unlock More Benefits from Strategic, Data-Driven Partnerships
How to Unlock More Benefits from Strategic, Data-Driven Partnerships
Providing connectivity at scale as Microsoft Invest winds down
Providing connectivity at scale as Microsoft Invest winds down
Bringing AI to Data: LiveRamp & Above Data's Partnership
Bringing AI to Data: LiveRamp & Above Data's Partnership
Top 3 Benefits of Conversion Events and Conversion APIs for Publishers and Advertisers
Top 3 Benefits of Conversion Events and Conversion APIs for Publishers and Advertisers
Paving the Way for Commerce Media Innovation at Cannes Lions 2025
Paving the Way for Commerce Media Innovation at Cannes Lions 2025
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Case Studies

35
SiriusXM Media Amplifies Audio Advertising with Clean Rooms
SiriusXM Media Amplifies Audio Advertising with Clean Rooms
How Comcast Unlocks Addressable, Measurable TV Everywhere
How Comcast Unlocks Addressable, Measurable TV Everywhere
DICK'S Sporting Goods Customer Story
DICK'S Sporting Goods Customer Story
Snap Customer Story
Snap Customer Story
Prisma Media - Customer Story
Prisma Media - Customer Story
Giant Eagle Unifies and Measures Ad Performance Across Paid and Owned Channels
Giant Eagle Unifies and Measures Ad Performance Across Paid and Owned Channels
AbbVie - Customer Story
AbbVie - Customer Story
Sky Zone & Acadia - Customer Story
Sky Zone & Acadia - Customer Story
Hershey Raises the Bar on Media Measurement
Hershey Raises the Bar on Media Measurement
U.S. Bank Connects its Customer Data Across the Ecosystem to Boost Engagement and Maximize Marketing
U.S. Bank Connects its Customer Data Across the Ecosystem to Boost Engagement and Maximize Marketing
Target's Retail Media Network Partners with LiveRamp to Drive Collaboration and Innovation
Target's Retail Media Network Partners with LiveRamp to Drive Collaboration and Innovation
Indeed Connects More Job Seekers to Their Next Best Role with LiveRamp
Indeed Connects More Job Seekers to Their Next Best Role with LiveRamp
Chartboost Accelerates Publishers' Revenue with LiveRamp
Chartboost Accelerates Publishers' Revenue with LiveRamp
A Strong Data Foundation is at the Heart of the CVS Media Exchange Retail Media Network
A Strong Data Foundation is at the Heart of the CVS Media Exchange Retail Media Network
How LinkedIn Advertising Solutions Maximizes Marketing Impact for Advertisers
How LinkedIn Advertising Solutions Maximizes Marketing Impact for Advertisers
How Microsoft Advertising Drives Personalization and Measurement with the LiveRamp Clean Room
How Microsoft Advertising Drives Personalization and Measurement with the LiveRamp Clean Room
Albertsons Media Collective delivers stronger brand and customer experiences with data collaboration
Albertsons Media Collective delivers stronger brand and customer experiences with data collaboration
How Circana and LiveRamp Empower Advertisers to Deliver High-Value Campaign Results
How Circana and LiveRamp Empower Advertisers to Deliver High-Value Campaign Results
Pinterest Demonstrates Business Value and Deepens Brand Partnerships with Data Collaboration
Pinterest Demonstrates Business Value and Deepens Brand Partnerships with Data Collaboration
Maximizing Mobile Ad Success: the Nimbus and LiveRamp Authenticated Traffic Solution Strategy
Maximizing Mobile Ad Success: the Nimbus and LiveRamp Authenticated Traffic Solution Strategy
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eBooks

2

Event Sessions

8

Podcast Episodes

2

Reports

2

Videos

31
Commerce Media Unleashed: Innovation & Collaboration Driving Brand & Consumer Value
Commerce Media Unleashed: Innovation & Collaboration Driving Brand & Consumer Value
The Power of Connectivity: How Marketers Turn Data into Results
The Power of Connectivity: How Marketers Turn Data into Results
Reach Limitless Possibilities in Travel and Hospitality
Reach Limitless Possibilities in Travel and Hospitality
Maximize Retail's Golden Moments for Lasting Brand Partnerships
Maximize Retail's Golden Moments for Lasting Brand Partnerships
Identity: A Marketer's Key to Customer Personalization
Identity: A Marketer's Key to Customer Personalization
Healthcare: Reach Patients at the Right Time
Healthcare: Reach Patients at the Right Time
Unlocking CTV's Full Potential with Data Collaboration
Unlocking CTV's Full Potential with Data Collaboration
Data Collaboration: Supercharging Your Fan Data Strategy
Data Collaboration: Supercharging Your Fan Data Strategy
Measurement: How to Prove Marketing ROI
Measurement: How to Prove Marketing ROI
Data Collaboration: Clean Rooms are Mission Critical for Marketers Today
Data Collaboration: Clean Rooms are Mission Critical for Marketers Today
Data Collaboration: Supercharging Your Data Strategy - RampUp 2024
Data Collaboration: Supercharging Your Data Strategy - RampUp 2024
Moments That Change Everything - RampUp 2024
Moments That Change Everything - RampUp 2024
Demo: How to Partner with LiveRamp and Snowflake for A Great Customer View
Demo: How to Partner with LiveRamp and Snowflake for A Great Customer View
Pinterest: The Value of Data Collaboration
Pinterest: The Value of Data Collaboration
How Boots is Powering Customer Personalization and Fueling Business Value
How Boots is Powering Customer Personalization and Fueling Business Value
Sam's Club - Media Network - Customer Story
Sam's Club - Media Network - Customer Story
Small Team, Big Impact: Supercharging Innovation with Data Collaboration
Small Team, Big Impact: Supercharging Innovation with Data Collaboration
How Are the World's Most Innovative Brands Using Data Collaboration?
How Are the World's Most Innovative Brands Using Data Collaboration?
How Data Collaboration Can Take Your Clean Room to the Next Level
How Data Collaboration Can Take Your Clean Room to the Next Level
Drive Marketing Value & ROI with Audience-First Data
Drive Marketing Value & ROI with Audience-First Data
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Webinars

9

Collaborating with the world's most innovative companies to build enduring brand and business value

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137
articles
35
case studies
2
ebooks
8
event sessions
2
podcast episodes
2
reports
31
videos
9
webinars