Social Media Metrics: The Downfall of Vanity Metrics - Social Strategy
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Janet Cowan Janet Cowan
Posted Apr 6, 2021 3 min read
Social Media Metrics: The Downfall of Vanity Metrics - Social Strategy

These days, brands want social media metrics (VTR, CTR, & ROI) from an influencer before casting them in campaigns. Do you know your metrics?

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