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Associated with
Sydney Sundell
Raechel Lambert
Jasmine Jaume
Zara Burke
Marcus Andrews
J. Aaron Brennan
Francis Larkin
Posted Oct 1, 2019
•
12 min read
The product marketer role is evolving: are you ready?
Our recent 'State of Product Marketing' report revealed that the product marketer role needs to be elevated from coordinator to strategic partner to unlock its true potential. Here's how to redefine the product marketer role in your company
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