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2021's Top 100 Product Marketing Influencers
Community
Report
How to determine your ideal customer profile
Community
Article
Understanding your sales prospect: The complexity of the buyer's journey
Community
Article
An intro to positioning [eBook]
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eBook
Get CI certified and build a world-class competitive intelligence program
Community
Article
The State of Go-to-Market Report 2022 is here
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Article
An inside look into Product Marketing MisUnderstood
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Article
Differentiating developer product marketing from traditional product marketing, LinkedIn
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Podcast Episode
The role of analyst relations in product marketing | Jana Frejov, Product Marketing Lead at Spendesk
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Podcast Episode
Your guide to OKRs
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Article

Latest Content

Start strong, drive impact: How to build a strategic product marketing function
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Article
Inside the mind of a Top 100 Product Marketing Influencer | Holly Watson, Senior Product Marketing Manager at AWS (Amazon Web Services)
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Podcast Episode
Join the Product Marketing Core: Two day in-person workshop | San Francisco | April 26 &  27, 2023
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Article
The job seekers' mini-guide everyone needs to read
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Article
Join the Product Marketing Core: Two day in-person workshop | Vancouver | March 22 - 23, 2023
Community
Article
State of Product Marketing Leadership 2023 survey
Community
Toolkit
Product Marketing Summit | New York | March 15 & 16 | 2023
Community
Article
A year in review: Product Marketing Alliance in 2022
Community
Article
Understanding your sales prospect: The complexity of the buyer's journey
Community
Article
The importance of a holistic approach to messaging | Esther Yoon, RingCentral
Community
Podcast Episode
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Product Marketing Alliance is a community where everyone from senior product marketing managers to junior product marketing interns can network, learn and grow.

Product Marketing is one of the fastest-growing areas of expertise. As companies of all sizes look to find their place in crowded and ever-changing markets. It’s the best time to get into the field; the recruiting of product marketers has increased 3X in the last year alone. We have the tools to help you transition or sharpen your skills.

We founded PMA in March 2019 with the mission of uniting product marketers across the globe. And we did just that! We’re a collective of 40,000+ enthusiasts all with one shared goal: to drive demand, adoption and the overall success of our products.

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San Francisco, California
1116
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7
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34
ebooks
193
podcast episodes
36
reports
2
toolkits
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