Pantheon and Lytics Are Bringing Personalization Within Reach
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Drew Lanenga Drew Lanenga
Posted Apr 9, 2024 6 min read
Pantheon and Lytics Are Bringing Personalization Within Reach

Today we are proud to announce our partnership with Pantheon to bring personalization within reach for every web team. Over the last 10 years we've helped hundreds of companies connect and activate their first party data, using Lytics CDP to deliver personalized experiences at scale. But this partnership with Pantheon marks a shift in accessibility to personalization as we join forces to reduce the cost and complexity of getting started.

We want to help web teams rethink their approach to customer data and digital experiences. This partnership will democratize personalization, and together we can help companies find a much simpler path to a first-party data strategy and personalization for every Drupal and WordPress website.

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