Introducing the Experience CDP (xCDP)
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James McDermott James McDermott
Posted Oct 14, 2024 10 min read
Introducing the Experience CDP (xCDP)

Lytics recently announced a series of updates to our platform that finally solve the persistent challenges of Customer Data Platforms (CDPs) and the killer complexities of personalization at scale and turn any Content Management System (CMS) into a Digital Experience Platform (DXP).

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