While in a store, when a product stops you in your tracks and makes you reach for your wallet, it's retail psychology at work. Today's Social Pulse: Retail Edition guest Michael Casey pulls back the curtain on retail psychology and shares his knowledge with Agorapulse's Chief Storyteller Mike Allton. Share a story about one of your products that unexpectedly became successful and what you learned about consumer behavior from that experience. Michael Casey: You said the AB doer-we call it that-and the AB doer, it's an AB product, but it's interesting how the retail psychology shifted on that particular product. We