"Create with one specific person in mind." - ๐ฉ
Sure, but what about when your product has a billion applications and has utility for just about anyone?
That's what Emily Anne Epstein, the award-winning Head of Editorial at Asana and I will be talking about on next week's episode of The Cutting Room.
In our conversation, I hope to discuss:
๐ The research process for creating a wide-spanning content strategy.
๐ Scaling teams to include copy, social, and video.
๐ Working cross-functionally to fuel content production.