Watch Party and Q&A: iABM and how it solves B2B programmatic issues
Posted Oct 6, 2023
Watch Party and Q&A: iABM and how it solves B2B programmatic issues

Bombora hosted an interactive virtual watch party to hear about our innovative partnership with The Trade Desk and Chalice AI from a session at our Intent Event earlier this summer.
Jeff Marcoux and Jake Henry from Bombora then followed up with a Q&A about Intelligent ABM (iABM), a new way to unlock the true potential of efficient ABM advertising.