Arrow left
Conversational Marketing / Intercom / Podcast Episodes
CX expert Annette Franz on putting the 'customer' in 'customer experience'
Associated with
Dee Reddy Dee Reddy
Anna Murphy Anna Murphy
Annette Franz Annette Franz
26 min read
CX expert Annette Franz on putting the 'customer' in 'customer experience'
Intercom Intercom

We can't seem to get enough of CX. With a growing list of resources on the subject - how come so many companies still get it wrong? Annette Franz joins Intercom's Bobby Stapleton to discuss.

Other content from Intercom
Explore all
There's no going back – the new era of AI-first Customer Service has arrived
Article
There's no going back – the new era of AI-first Customer Service has arrived
Introducing Fin AI Copilot: Increase agent efficiency by 31%
Article
Introducing Fin AI Copilot: Increase agent efficiency by 31%
The Ticket: Stacy Sherman on how to design customer experiences that drive loyalty
Podcast Episode
The Ticket: Stacy Sherman on how to design customer experiences that drive loyalty
Farewell to the customer service Frankenstack
Article
Farewell to the customer service Frankenstack
Explore more in Conversational Marketing
Explore all
The Future of Work with Jason Lemkin (SaaStr) and Wade Foster (Zapier)
Podcast Episode
The Future of Work with Jason Lemkin (SaaStr) and Wade Foster (Zapier)
Engage Customers and Drive Growth With Customer Profiling
Article
Engage Customers and Drive Growth With Customer Profiling
🧃
[Event Preview] GTM Partners Emerging Technology Showcase
Article
[Event Preview] GTM Partners Emerging Technology Showcase
5 Game-Changing Ways to Elevate Your Ecommerce Experience
Article
5 Game-Changing Ways to Elevate Your Ecommerce Experience
Featured by MarketMuse
The State of Gated vs Ungated Content
Featured
Report
The State of Gated vs Ungated Content
The Juice Claimed The Juice