Introducing your brand-new PMA book: Misunderstood
Associated with
Jeffrey Vocell Jeffrey Vocell
Harvey Lee Harvey Lee
Jim Walker Jim Walker
Posted Apr 23, 2021 12 min read
Introducing your brand-new PMA book: Misunderstood

We're thrilled to announce the title of our upcoming book, Misunderstood: How to get an entire organization to understand product marketing and value what you do. Excited? Check out an excerpt focusing on The Buyer Journey.

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