Jay Baer is the host of two podcasts: Social Pros and Talk Triggers, and has produced over 400 episodes. You may also know him as the author of some of your favorite marketing books, speaker at you favorite marketing conferences, and founder of Convince and Convert. Jay has been working in the industry for over 25 years, podcasting since 2012 and has advised other B2B organizations to improve their online marketing strategies.

In this episode Jay shares his experience as a podcast host and gives us a story you probably haven't heard before a behind-the-mic glimpse at his foray into podcasting, as well as what advice he has for you as you get into it, too.