Balancing AI and Authenticity in Content Marketing!
2 min read
Balancing AI and Authenticity in Content Marketing!

We caught up with Christina Cusumano, Field Marketing Manager at SOS, live from the Inbound floor! 🚀 In this quick chat, we dive into how Christina and her team are blending AI and human creativity to supercharge content marketing.

Christina shares how SOS helps teams create interactive, no-code content, and how she uses AI for brainstorming and ideation-not replacing the human touch, but enhancing it.

From AI-powered brand voice tools to hopes for smarter list-building and workflow automation, this convo is packed with insights for content marketers looking to stay ahead. 🔍

🎯 Key Takeaways:
• How SOS empowers teams to build interactive content-no devs needed
• The real value of AI in brainstorming and ideation
• Why human oversight is critical in AI-powered workflows
• Christina's hopes for AI in marketing ops and automation
• The balance between authenticity and AI assistance

"Balancing AI and Authenticity in Content Marketing!"

If you're navigating the future of content marketing + AI, don't miss this.

#AIinMarketing #ContentMarketing #Inbound2025 #SOSContent #NoCodeContent #InteractiveMarketing #BrandVoice #MarketingAI #ContentCreationTools #ai