A mock customer interview on buying a knife set | Katelyn Bourgoin, CEO at Customer Camp.
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A mock customer interview on buying a knife set | Katelyn Bourgoin, CEO at Customer Camp.
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Katelyn Bourgoin conducts a mock customer interview with Vedant Kanoi about his experience buying a knife set.

Here are some of the questions that they dive into:
- Why did you need a new knife set?
- How does it fit into the work that you do?
- Did you move recently or renovate or you're planning to move?
- In addition to this knife set, are there other things that you're buying for this new kitchen?
- Do you have like a list of things that you need to get?
- Tell me about when you decided you were getting rid of your old knife set?
- Did you ever work as a chef?
- Walk me through your search process. Do you go to Amazon right away or did you do some other research?
- Do you remember what it cost?
- How much time did that take?
- Did you have an expectation of what you were going to spend?
- Was there anything that made you anxious about it? Anything that might've stopped you from buying them?
- Do you remember what the rating was?
- What was the brand?
- Say that you had a friend who was looking for a new knife set and you wanted to convince them that they should buy this one. How would you tell them to buy it? What would you say to them to convince them to buy it?

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