Ryane Bohm, Head of Product Marketing at Copy.ai, joins Future-Proofed to share her remarkable journey and unique insights into the rapidly evolving world of AI-powered product marketing.
From her experience at RevTech giants like Salesforce, Gong, and Clary to her current role at Copy.ai, Ryane has witnessed firsthand the transformative potential of AI. She shares her story of joining Copy.ai while 8 months pregnant, taking an 18-week maternity leave, and then diving headfirst into leading the launch of their groundbreaking product, Content Agent Studio.
Explore Copy.ai's powerful AI toolkit:
Chat: The gateway to AI adoption with a conversational interface
Agents: Codifying repeatable processes in your preferred style and tone
Workflows: Unleashing AI's full potential for complex, multi-component outputs
Discover how Ryane scaled her productivity to that of a five-person team within a single week by leveraging AI. Learn about the "cheating" sensation that comes with rapid AI-generated output and the importance of human expertise in guiding AI tools.
Delve into the future of AI-powered product launches, cross-functional collaboration, and the balance between AI efficiency and human creativity. Get inspired by Ryane's journey and learn how to harness the power of AI in your own product marketing efforts.
Jump into the conversation:
(00:00) Welcome to Season 2 of Future-Proofed
(01:27) Meet Ryane Bohm, Product Marketing Manager at Copy.ai
(03:45) Ryane's Experience at Salesforce, Gong, Clary, and Copy.ai
(06:02) Ryane's Unique Onboarding Experience
(09:25) Copy.ai Product Features: Chat, Agents, and Workflows
(14:38) AI's Impact on Productivity
(19:50) Developing a Comprehensive Product Launch Workflow
(22:15) Cross-Functional Alignment Through AI Workflows
(24:02) Ryane's Background in Improv and Public Speaking
⬛ Connect with Ryane on LinkedIn: https://www.linkedin.com/in/ryanebohm/
⬛ Learn more about Copy.ai: https://www.copy.ai/
⬛ Discover the power of AI-driven content creation and marketing
#AIProductMarketing #ProductLaunch #MarketingProductivity #CopyAI #ContentCreation #ArtificialIntelligence
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https://www.copy.ai/
What Is Copy.ai?
Copy.ai is the first GTM AI platform designed to transform how businesses approach go-to-market strategies. By leveraging advanced AI-driven workflows, Copy.ai eliminates GTM Bloat-inefficiencies caused by disconnected tools, processes, and teams-and replaces it with GTM Velocity, enabling faster execution, alignment, and results across sales and marketing functions. Unlike point solutions or copilots that address isolated tasks, Copy.ai empowers cross-functional collaboration, ensuring every step of your GTM AI Strategy is streamlined for maximum impact.
With pre-built workflows tailored for sales, marketing, and operations, Copy.ai unifies teams, simplifies execution, and accelerates time-to-value. By aligning your entire GTM engine, the platform fosters seamless collaboration, helping businesses scale efficiently while maintaining a human-in-the-loop approach for strategy, oversight, and quality assurance.
