How to Run Out-of-Home During a Conference
Go-to-market teams are in the trenches of 2024 planning. After a rocky year, particularly for B2B tech companies, marketers are trying to find the right balance between efficiency and effectiveness. They've got to meet their goals for growth, with a smaller team and a smaller budget.
So what's on the 'trend watch' for marketers for 2024? Read on to find out.
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