Posted Aug 14, 2017 6 min read
Live Blog: #FlipMyFunnel ABX Week Webinar Series - Terminus Site
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The first ever ABX Week series has begun!This week, #FlipMyFunnel is hosting a weeklong series of webinars that will highlight and dive into each stage of the flipped funnel – identify, expand, engage, advocate, measure. If you're not familiar with the 'X' in ABX, it represents any function in an organization that truly matters, from account-based marketing to account-based everything!

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