Today, we have an amazing panel of guests to talk about leveraging LinkedIn and the KPIs they look at to measure success. We are joined by Christina Nalband, Director of Enterprise Sales at Groove; Jason Vana, Founder of SHFT Agency; and Nick Bennett, Director of Evangelism and Customer Marketing at Alyce
The panel discusses the use of SHIELD as an analytical tool, how do you know if these tools measure success effectively, and doing self-recorded attributions and tracking direct messages to add to those analytical tools.