Associated with
Phyllis Davidson
Posted Jun 3, 2021
•
4 min read
What It Takes To Create Audience-Centric B2B Content
Every marketing organization knows its content should be customer-centric. Yet many still struggle to deliver on this aim. On this week's What It Means episode, VP Phyllis Davidson and Principal Analyst Lisa Gately discuss how B2B marketers can get it right.
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