Posted Apr 8, 2021
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8 min read
Only tonight 20% OFF your entire purchase! Do you really need it, or by operating under the Scarcity Principle, you just think you do?
What toilet paper, cookies and Kanye West's shoes have in common? All of these items at some point were used as the leading examples of the Scarcity Principle. See how scarcity mechanisms can mess with our heads.
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