TOP FOUR ACTIONABLE TAKEAWAYS

-Incorporate GIFs or Venn Diagrams in prospecting emails to capture attention effectively.
-When prospects mention a competing solution, ask how long they've used it and what prompted their choice to uncover their unresolved needs.
-Direct prospects back to email in voicemails; keep initial messages brief and contextual, saving detailed information for follow-ups.
-Structure emails to expand on voicemail content, addressing specific pain points or presenting case studies to encourage engagement.