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How to Put the "Person" in Personalization and Get 10+% Reply Rates
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Jon Mazza Jon Mazza
Jamison Pence Jamison Pence
55 min read
How to Put the "Person" in Personalization and Get 10+% Reply Rates
Sales Hacker Sales Hacker

In this replay, learn how to personalize to anyone with creative persona-based value props, specific and relatable subject lines, and clever transitions that will leave no email wasted.

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