Three former colleagues from HubSpot, impacted by COVID-19's economic toll, conceived OneScreen.ai during a brainstorming session. Their idea was inspired by a dormant TV screen in a cigar lounge, leading to the birth of a platform connecting brick-and-mortar businesses to a content and ad auction network. This innovation aims to help small businesses monetize their digital displays, creating an out-of-home advertising network that benefits both marketers and local enterprises. OneScreen.ai empowers small business owners to conduct their customer acquisition campaigns by trading display space. Their goal is to revolutionize the out-of-home industry and attract marketers unfamiliar with its potential.