Purchase Intent: What Is It, and Why Does It Deserve Your Attention?
9 min read
Purchase Intent: What Is It, and Why Does It Deserve Your Attention?

Purchase intent, also known as buying intent, is a shopper's willingness to buy a product or service from your business within a given period. This article defines what purchase intent is and explores what makes it so important for businesses looking to make it in ecommerce today.

More Ways to Read:
🧃 Summarize The key takeaways that can be read in under a minute
Sign up to unlock