How ColorTokens Reduced Time to Value for Customers and Improved Demo Quality
Associated with
Yael Lahav Yael Lahav
5 min read
How ColorTokens Reduced Time to Value for Customers and Improved Demo Quality

To enable buyers and prove value, ColorTokens used to create videos that would try to showcase the product. The problem was that these videos were not only incredibly time consuming to create, but their impact on customers was also relatively limited.