In this episode of Enterprise Sales Development podcast, we speak with John Barrows, CEO of JB Sales Training. John shares how to do outbound well and his formula for sales-ready messaging. He discusses ways to unpack your script formula that will improve your game, no matter what level you are in the sales development field. John also talks about what it takes to teach and train how to be effective in today's modern sales experience.
WHAT YOU'LL LEARN
The massive shift John is currently seeing in the SaaS world as it relates to the predictable revenue model
How he trains his clients on sales-ready messaging
His messaging equation and interest questions
What it takes to train effectiveness in today's sales environment
How to manage Millennial and/or Gen Z team members