Are Branded Podcasts Worth the Investment in 2024?
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Gini Roberts Gini Roberts
Posted May 9, 2024 8 min read
Are Branded Podcasts Worth the Investment in 2024?

Here's a bit of trivia to use with your non-marketing friends: the word podcast comes from the combination of two words: iPod + broadcast. The former is in reference to the early 2000s Apple music device that has unfortunately already met its demise by being discontinued from production.

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