The Lemonade Stand Principle: Making Your Brand Stand Out

I met Johnathan when he was just starting KlientBoost.

He had pitched me an idea I had never heard of before called a gifographic - an animated infographic that'd breathe life into a format that was typically static and dull.

Standing out, I learned, wasn't always doing something big and explosive and new, but sometimes just a small twist on an established medium.

Flash forward 7 years, and KlientBoost has been named GlassDoor's #1 place to work, and touts a client roster that includes NPR, AirBNB, UpWork, SAP, and many, many more.