Stop Creating Content to Satisfy Your Vanity Metrics and Start Creating Content to Build Affinity
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Brett McGrath Claimed Brett McGrath
Adam Cohen Claimed Adam Cohen
Posted Dec 9, 2021 4 min read
Stop Creating Content to Satisfy Your Vanity Metrics and Start Creating Content to Build Affinity
The Juice Claimed The Juice

Adam Cohen is the Director of Marketing at Campaign Monitor and wrote an insightful contribution to The Modern Day Marketer's Guide to Turning Down the Volume Game and Turning Up Quality Content eBook. His piece pushes marketers to focus less on vanity metrics and focus more on building affinity with their audience.

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