Brett McGrath
Brett McGrath Claimed

Brett McGrath

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VP of Marketing: The Juice | Host of Modern Day Marketer | Host of Stacking Slabs Podcast for Sports Card Collectors and Investors

I've spent 12 years in the B2B SaaS industry in various marketing functional and leadership roles. I wake up every day thinking about messaging and positioning, sales alignment, demand generation, and content creation. I am highly focused on building out go-to-market strategies that elevate the organization's brand and develop sales pipeline. I am results driven and believe it's all about bringing in the right people.

I write about modern day marketing, brand building, content distribution, and content marketing.

Featured content

🧃
The State of Gated vs Ungated Content
Jul 08, 2024
Report
The Friday Concentrate #3: Making Content a Product at Your Company
Jun 15, 2024
Podcast Episode
Modern Day Marketer: The 3 Axioms of Content Marketing with Tommy Walker of The Content Studio
Jun 15, 2024
Podcast Episode
Modern Day Marketer: How to Get Over the Hurdle to Create Video Content with Julia Enthoven of Kapwing
Jun 08, 2024
Podcast Episode
🧃
The Friday Concentrate #1: We're Moving Our Newsletter to The Juice
Jun 01, 2024
Podcast Episode
The Power of the People First and Logos Later Mindset
May 29, 2024
Podcast Episode
🧃
Modern Day Marketer: How to Use YouTube Video Content to Execute an Integrated Marketing Strategy for B2B with Janet Mesh of Aimtal
May 17, 2024
Podcast Episode
Modern Day Marketer: How to Distribute Your Content in Communities the Right Way with Katarina Andrejević of Userlist
Jul 13, 2024
Podcast Episode
Modern Day Marketer: How SaaS Founders Should Think About Community with Jared Robin of RevGenius ‍
Jul 06, 2024
Podcast Episode
🧃
Use Content Distribution to Drive Revenue with The Juice's HubSpot Integration
May 09, 2023
Article
What Smarter Distribution Means for Marketers
Mar 16, 2023
Article
🧃
Modern Day Marketer: Content Distribution Live is Hitting the B2B Marketing Scene
Apr 03, 2023
Podcast Episode
Launching Content Distribution Live: A New Virtual Event Series from The Juice
Mar 29, 2023
Article
The Juice Launches Smarter Distribution
Mar 16, 2023
Article
Modern Day Marketer: How We Prepare for Launch Week at The Juice
Mar 13, 2023
Podcast Episode
🧃
Modern Day Marketer: Finding the Balance Between AI Generated Content and Content Marketing with Meghan Keaney Anderson of Jasper
Mar 10, 2023
Podcast Episode
Modern Day Marketer: We're Throwing a Digital Event This Week and You Should Come
Mar 06, 2023
Podcast Episode
Modern Day Marketer: How the CMO Thinks About the ROI of Your Content Program with Doug Bell at Chief Outsiders
Mar 03, 2023
Podcast Episode
Modern Day Marketer: Steps We can Take to Optimize Existing Content with Zoe Hawkins of Sumo Logic
Feb 24, 2023
Podcast Episode
🧃
How to Answer "What's the ROI of Our Content Marketing Program?" [Digital Event]
Feb 23, 2023
Article
Modern Day Marketer: What We're Learning From Our Customers About Content Marketing with Kat John
Feb 20, 2023
Podcast Episode
Modern Day Marketer: Defining Modern Day PR in B2B with Lindsey Groepper of BLASTmedia
Feb 17, 2023
Podcast Episode
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Modern Day Marketer: Why We're Hosting Product Roadmap Live with Chris Vannoy
Feb 13, 2023
Podcast Episode
Modern Day Marketer: Predicting the ROI of Your Content Program with Jeff Coyle of MarketMuse
Feb 10, 2023
Podcast Episode
🧃
Modern Day Marketer: How We Hit Milestones and Created Momentum in the B2B Marketing World
Feb 06, 2023
Podcast Episode
Finding Marketing Therapy By Hosting a Podcast and Launching a New Newsletter
Jan 12, 2023
Article
Analyzing 2022's highest-performing content pieces on The Juice featuring Elizabeth Irvine
Dec 14, 2022
Podcast Episode
🧃
It's Time to Experiment With Content Distribution FastPass
Dec 07, 2022
Article
🧃
The Juice Launches Category Pages, Powered by G2, to Help Buyers Make Better and More Informed Decisions
Sep 08, 2022
Article
Why Showing Your Work is a Trait of the Modern Day Marketer
Aug 11, 2022
Article
Helping Shrink the Sea of B2B Content One Follow at a Time
Aug 18, 2022
Article
How Modern Day Marketers Collaborate On Events  | The Juice
May 12, 2022
Article

Most engaged

🧃
The State of Gated vs Ungated Content
Jul 08, 2024
Report
The Criticality of Content in the Digital Economy and Why Marketing Leaders Should Be Investing in More Content in 2023 with Warren Daniels of Bynder
Jun 05, 2024
Podcast Episode
🧃
The Friday Concentrate #2: How to Make a Newsletter That's More Than a Marketing Thing
Jun 08, 2024
Podcast Episode
🧃
The State of the B2B Podcast Listener
Sep 18, 2023
Report
The State of the B2B Podcast Listener [Report is Live]
Jun 19, 2024
Article
🧃
3 Most Bookmarked Articles by Brand Marketers on The Juice
Aug 14, 2023
Article
🧃
The Friday Concentrate #1: We're Moving Our Newsletter to The Juice
Jun 01, 2024
Podcast Episode
So Effing Ordinary: I Am Begging You to Create More Interesting SEO Content
Jul 20, 2021
Article
The Friday Concentrate #3: Making Content a Product at Your Company
Jun 15, 2024
Podcast Episode
🧃
Top 5 Resources for Marketers on The Juice for June
Jul 10, 2023
Article

Latest Content

Modern Day Marketer: How to Distribute Your Content in Communities the Right Way with Katarina Andrejević of Userlist
Jul 13, 2024
Podcast Episode
The Friday Concentrate #5: Why Data Democratization Matters and the Impact on GTM
Jul 12, 2024
Podcast Episode
🧃
The State of Gated vs Ungated Content
Jul 08, 2024
Report
Modern Day Marketer: How SaaS Founders Should Think About Community with Jared Robin of RevGenius ‍
Jul 06, 2024
Podcast Episode
The Friday Concentrate #4: How to Get Your Company to Give a Damn About Content Marketing
Jul 05, 2024
Podcast Episode
Modern Day Marketer: How to Connect When Writing for a New Persona with Sam Holzman of Spiff
Jun 29, 2024
Podcast Episode
The State of the B2B Podcast Listener
Jun 28, 2024
Webinar
The State of the B2B Podcast Listener [Report is Live]
Jun 19, 2024
Article
The Friday Concentrate #3: Making Content a Product at Your Company
Jun 15, 2024
Podcast Episode
Modern Day Marketer: The 3 Axioms of Content Marketing with Tommy Walker of The Content Studio
Jun 15, 2024
Podcast Episode
153
287
2023 HubSpot Inbound 2023 HubSpot Inbound
Playlist
Content Distribution 101 Content Distribution 101
Playlist
No Fluffs Given No Fluffs Given
Playlist

I've spent 12 years in the B2B SaaS industry in various marketing functional and leadership roles. I wake up every day thinking about messaging and positioning, sales alignment, demand generation, and content creation. I am highly focused on building out go-to-market strategies that elevate the organization's brand and develop sales pipeline. I am results driven and believe it's all about bringing in the right people.

I write about modern day marketing, brand building, content distribution, and content marketing.

153
articles
1
ebook
1
infographic
287
podcast episodes
2
reports
2
videos
12
webinars